Boost AI
Location
Boston, MA | United States
Job description
Join the AI journey with our rock-solid US Organization and customersBoost.ai creates the world's most scalable virtual agents for enterprises. We specialize in building automated interactions for chat and voice designed to improve customer service and internal support channels.Since our beginnings in 2016, we have gone global with more than 130 employees spanning multiple countries. We are headquartered in Stavanger, Norway, with offices in Oslo, Stockholm, Copenhagen, Helsinki, London, and Boston.Our list of accomplishments to date includes:Launching more than 500 virtual agents in EMEA and North America that automate millions of interactions every year.Recognition by Gartner in their Magic Quadrant for Enterprise Conversational AI Platforms.Establishing partnerships with leading firms like Deloitte, Accenture, KPMG, and more.Achieving ISO 27001 & 27701 certification.Winner of the 2023 CogX Award for ‘Best Consumer Chatbot’The boost.ai conversational AI platform is trusted by brands like TokioMarine, Samsung, Santander, Coursera, McKinsey & Co, Iceland Air, and many others to help create dynamic and engaging automated experiences, with a focus on delivering superior customer service, boosting sales, and streamlining business operations.We firmly believe that the success of boost.ai is attributed to our brilliant and dedicated team of individuals who challenge the status quo and take initiative, embodying our people philosophy of rewarding attention, responsibility, and trust. We have a strong and clear commitment to equality, diversity, and inclusion. It is our policy that all eligible persons shall have equal opportunity for employment and advancement in the company on the basis of their ability, qualifications, and aptitude for the work. We welcome all qualified candidates to apply for this position regardless of gender, gender identity, religious beliefs, sexual orientation, age, or disability.
Our employees are encouraged to explore new ideas and are provided with the support and resources to thrive, nurturing, guiding, and challenging them to reach their full potential. Together, with our tech and talent, we are committed to making the world a little easier to live in, creating innovative solutions that positively impact our industry. Job descriptionIn addition to optimizing and further growing the already strong presence that boost.ai has in North America, you will lead the effort and strategy to drive demand and awareness for the Boost.ai platform, and deliver high quality leads to SDRs and sales.You will head up the development and execution of all customer-focused short and long-term marketing programs for boost.ai products and services in the US in collaboration with SDRs, partner team and account executives.Your accountabilitiesIn strong collaboration with the global marketing team, and local sales and partner teams in each market, as well as key stakeholders from around the organization you will:Direct all North America marketing efforts, strategies, and programs.Be accountable for both influencing pipeline generation and building awareness about boost.ai in the markets.Have a mission to get boost.ai “on the map” as one of the key “players” in this crowded industry of chatbot providers, and differentiate boost.ai such that our unique value proposition is made clear to the target market and to the press. Pave the way to satisfy revenue goals of the organization through the development and execution of well-designed marketing campaigns aimed at pipeline generation and PR aimed at awareness building.Keeping up to date on the competitive landscape, competitors’ positioning/messaging, and market intelligence.Have responsibility for partner marketing, shared with the partner and sales team.Be a strong leader, skilled at building collaborative relationships to strengthen engagements and results that advance boost.ai’s mission, marketing & business goals.Primary activities you will head upCollaborate with the Global Marketing team and the local Sales teams to develop marketing strategies that will generate engagement and market share growth.Implement product positioning and messaging that differentiates Boost.ai products in the market, making any changes needed to successfully penetrate vertical markets.Guide the development and implementation of creative assets across multiple web channels, as needed, via platforms including, but not limited to: landing pages, email, web/mobile, print and social media.Create and manage account based campaigns in alignment with target accounts across all countries to generate awareness and interest with relevant decision makers and influencers in the organisations.Manage US lead generation, from contact through to handoff of leads qualified for sales (SQLs) and including the SDR roles as it assists in the qualification process. Report on pipeline creation including new customer acquisition and existing customer upsell.Analyze effectiveness of marketing campaigns and designs, and provide recommendations for enhancements.Track and report on results of omni-channel marketing activities to the CMO and the executive team. Audit and work to optimize return on investment (ROI) for efforts within each channel.Manage day-to-day relationships pertaining to boost.ai stakeholders – building and fostering collaborative relationships. This includes overseeing and managing PR.Manage and develop boost.ai and partner driven events and webinars to support awareness, demand generation and lead capture.QualificationsTrack record of creative marketing success at a medium to large organization, working with matrixed, global marketing teams. Experience with an agency and/or in-house marketing team also qualifies.BA or BS in a related field.7+ years demonstrated understanding of a complex competitive landscape.Effective stewardship of a brand while raising the organization’s national profile and advancing business goals.Experience in leveraging emerging marketing trends, including effective use of account-based marketing, digital platforms, multimedia and experiential marketing platforms.4+ years experience with each of the following: content marketing, digital engagement, brand expression through creative and messaging, and marketing automation. Hubspot experience is a plus.Ability to balance the need for creativity with a data-driven approach to measuring impact and success.Understanding of all aspects of content marketing, social media marketing, influence marketing, and communications, including omni-channel and marketing automation principles.Excellent interpersonal skills, with an ability to communicate clearly and passionately both in writing and verbally. Positive attitude and solution-oriented approach to work is a must.Your personal skillsBe proactive and demonstrate initiative, showing a solution-driven and results-oriented approach.Embrace ambition and a strong work ethic, taking ownership of tasks and outcomes.Possess excellent problem-solving skills and the ability to navigate challenging situations with tact and resilience.Be an approachable individual who thrives in an inclusive and dynamic, fast-paced environment.Be an excellent communicator and a self-motivated individual contributor who works well on her/his own.Be able to understand collaborative thinking as a tool for success.Be smart, connected, and a do-er who brings 21st century research skills to the table to help articulate a true understanding of customer needs and mindsets.Be a positive team player with the ability to strategically and operationally lead teams to develop and implement integrated content, marketing and digital plans to advance strategic organizational objectives.Be able to build effective partnerships with discipline leaders while representing and advocating for the customer in all forms to the rest of the group. This may require strong influence in the short term, leading by example with a best-practice and inquisitive mindset. What's In It For You?An Engaging Work Environment With People Who Share a Common Mindset; To Deliver a World-class Product In a Brand New, Up-and-coming Industry.Dynamic And Extremely Motivated Colleagues In All Departments, Both Professionally And Socially.Challenging, Varied And Engaging Work Tasks.Room And Encouragement To Be Independent And Innovative.Opportunities For Career Advancement With Significant Growth Potential.Competitive Salary And Exciting Bonus Schemes.Sounds GoodPlease Submit Your Application Using The Appropriate Form Only! - We’re Looking Forward To Hearing From You And What You Can Bring To Our Company!Please Note During the recruitment process, we interview the appropriate candidates quickly and continuously - until we find the right candidate. We recommend that you submit your application as soon as possible.Location: Be able to work on-premise preferably in the greater Boston area (at the boost.ai office), or East coast time zone.Contact personThomas Müllertz Chief Marketing Officer [email protected]#J-18808-LjbffrJob tags
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