Eastern Companies
Location
Suwanee, GA | United States
Job description
MARKETING MANAGER
Location: Suwanee, GA
Position Description:
The Director of Marketing will be a versatile professional responsible for overseeing all aspects of the marketing department. This multifaceted role requires a dynamic individual who excels in strategic planning, project management, and possesses a deep understanding of the A/E/C industry. The successful candidate will play a pivotal role in driving business growth through comprehensive marketing initiatives.
Key Responsibilities:
Annual Marketing Plan:
Develop and execute a comprehensive annual marketing plan, including budget allocation and strategic objectives.
Align marketing strategies with overall business goals and growth targets.
Proposal Management:
Respond to RFIs and RFPs for multi-million-dollar construction projects.
Collaborate with cross-functional teams to create compelling and competitive proposals.
Digital Marketing:
Manage all social media channels, overseeing content creation and scheduling.
Enhance and maintain the company website, ensuring it reflects current industry trends and showcases the organization's capabilities.
Public Relations:
Nominate the company for industry awards and manage award submissions.
Develop and distribute press releases to relevant media outlets.
Communication:
Implement internal and external newsletters to keep stakeholders informed.
Create marketing materials, including presentations and brochures, to support business development activities.
Event Management:
Manage tradeshow assets and coordinate the company's presence at industry events.
Attend relevant industry functions to network and represent the organization.
Qualifications:
Experience: Minimum of 6 years in a marketing management role, with a proven track record in the A/E/C industry.
Skills:
Strong strategic planning and project management skills.
Proficiency in Adobe Suite, Word Press, and Hootsuite (or other scheduling platform).
Excellent written and verbal communication skills.
Detail-oriented with the ability to work in a fast-paced environment.
Attributes:
Problem-solving mindset and ability to adapt to changing priorities.
Collaborative team player with a desire to contribute to business growth.
Results-driven and goal-oriented individual.
Intrinsically motivated, self-starter that functions well with ambiguity.
Job tags
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