ASSOCIATE ACCOUNT DIRECTOR (HYBRID) - MOORE, CDR DIVISION

Location

Bowie, MD | United States

Job description

ASSOCIATE ACCOUNT DIRECTOR (HYBRID) - MOORE, CDR DIVISION

Description:

CDR, a division of Moore, is an award-winning, full-service direct response fundraising agency with more than 40 years of experience in nonprofit fundraising and advocacy. Our staff of account executives, analysts, creatives, production specialists, media experts and strategy consultants work together to create some of the most effective, multi-channel fundraising solutions in the United States.

Our client’s missions are our purpose and our passion. Together, we raise money to transform lives.

Moore is the largest direct marketing firm in the country dedicated to the nonprofit, association, and government sectors (https://wearemoore.com/). 

Summary

The Associate Account Director/Digital manages the strategy development, planning and day-to-day details for a group of agency clients to ensure smooth operation, and to develop and grow the client account.

Responsibilities:

Strategy

• Responsible for digital campaign and overall program strategy.
• Analyzes results of campaigns and recommends programs to be expanded.  Must be able to report on all channel activity and the impact of one channel upon another.
• Conducts test programs to measure effectiveness of media, list, creative, and offer.
• Contributes to the quarterly and annual business forecasting by providing account trends and sharing future client needs.
• Defines fundraising programs to support client message and quality standards.
• Develops and implements new and innovative approaches to provide, expand or improve current practices.
• Forecasts the cash flow (donations & mailing costs) for assigned clients.
• Shares ideas and client needs throughout all phases of client life cycle (plan, design, integrate, implement, manage).

Client Services/Program Management

• Contacts clients on a regular basis to maintain account relationship, advises of new service offerings, and obtains feedback on service.
• Develops long term strategic plans designed to ensure account retention, continued account success and realistic program expansion.
• Develops short term strategic plans designed to ensure client satisfaction by identifying customer issues and offering creative and timely solutions to those issues.
• Develops and implements strategies to maintain and/or expand fundraising programs for assigned clients.
• Identifies target market segments by demographic and/or psychographic characteristics.
• Interfaces with the client to understand the client's overall objectives and requirements.
• Provides reports on the budget and donor activity for each assigned client.
• Will research and coordinate implementation activities of off-site agencies, database suppliers, caging vendors and other service providers including wealth screening, modeling, etc.
• Supports directors and other senior staff with projects as required.

Staff Management

• Manages assigned staff, to include training and development, coaching and performance evaluation. Motivates team to achieve business objectives.
• Assists team in development of plans and budgets.
• Communicates significant program information to management team and other departments.  Ensures that appropriate agency resources are available.
• Ensures that sales, marketing, production, and list departments provide support to assigned accounts/clients.
• Expedites the resolution of client problems/complaints.
• Serves as a point of escalation for issues or activities that the client encounters.

Business Development/Industry Involvement

• Prepares and conducts presentations for clients and prospective clients.
• Strives to continuously stay informed about industry standards and best practices.
• Participates in trade shows by representing Moore and sharing information on company services.

Skills:

• Talent for exceptional client relationship management.
• Ability to develop annual plans and projections, effective strategic planning capabilities.
• Ability to monitor and accurately project campaign performance. Comfort working with data and using past results to drive future strategy.
• Ability to report on results clearly and succinctly.
• Ability to work independently and efficiently on multiple deadline-oriented projects, and adaptable to changing conditions and requirements.
• Exceptional and persuasive written, oral, interpersonal and presentation skills and the ability to effectively interface with staff, community leaders and senior level executives.
• Demonstrated ability to be a creative and resourceful problem solver.
• Exhibits sound and accurate judgement.
• Ability to remain calm and collected under pressure, adaptable and flexible in an ever-changing environment.
• Demonstrated ability to be self-motivated, driven and goal oriented.
• Demonstrated outstanding organizational, time management and planning expertise.
• Strong work ethic and ability to thrive in a collaborative team environment.
• Effectively manages personnel.
• Excellent general computer skills, with strong proficiency with MS Word, MS Excel, and MS PowerPoint.

Education:

• Bachelor’s degree (B.A. or B.S.) from accredited college or university required; Master’s Degree preferred.

Experience:

• Eight to ten years’ senior level experience in national, nonprofit, direct response fundraising with expertise in Digital Marketing, including any of all of the following: email, paid media and/or mobile marketing.
• 2-3+ years’ experience in a management and leadership position.
• Agency experience with a focus on partnering with nonprofit organizations, successfully advocating for the client and their donors alike.

To apply:

Why Join Moore

At Moore, we are committed to creating a fair workplace where people’s unique skills and experiences are embraced and celebrated.. At Moore, you will: 

• Get to do meaningful, life-changing work every day.  
• Joina highly respected company with an impressive (and growing!) client list.  
• Collaborate in a driven, innovative, and supportive team environment.  
• Earn a competitive salary and be eligible for comprehensive health, wellness, and retirement benefits.   
• Enjoy paid holidays and flexible time off.   

To help our team stay energized, engaged, and inspired, we offer a wide range of benefits including healthcare, support for working parents and paid time off so you can relax, recharge and be there for the people you care about. Each full-time position at Moore is eligible for our comprehensive benefits package, which includes medical & prescription, dental and vision insurance, employer paid Life, a Health Savings Account plan, Flexible Spending Account plans for health and dependent care, voluntary Short-term and Long-term Disability coverage, and other voluntary benefit options. We offer paid holidays, paid personal leave, paid volunteer leave, and paid family leave. Employees have the option to participate in a company-sponsored 401(k) plan. Several benefit plans have eligibility waiting periods.

Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Moore is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

Click here to apply: 

https://secure4.saashr.com/ta/6167768.careers?TrackId=[Web]&ApplyToJob=671410058

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