Product Marketing Manager

Location

Berkeley, CA | United States

Job description

About HTC VIVE

Our pedigree is innovation; within the company, we are a team dedicated to looking forward and planning ahead. We see the future being powered by AR/VR, 5G, AI, and Web 4.0, and we are actualizing this vision by converging these building blocks together to create a new reality where the human imagination can be unleashed by technology. We are looking for candidates to help us conceptualize, define, and realize this goal, message our efforts strategically, engage with our global teams and partners, shape and position amazing products and services, and evangelize our vision.

About Your Next Opportunity:

HTC VIVE is seeking a Product Marketing Manager to join our growing team. The Product Marketing Manager will work collaboratively with cross-functional teams across the globe and spearhead efforts to shape HTC VIVE's products. You'll be the cornerstone to successfully enable product launches by closely partnering with Product, Global Marketing, and Global Sales teams. As a strategic thinker, you'll shape HTC's global product portfolio and strategy, ensuring our messaging resonates effectively. You'll also dive deep into market and competitor landscapes to unearth business opportunities, and translate findings and research into persuasive presentations. Your passion will shine as you craft captivating on-stage keynote presentations for our global launches, guiding internal and external stakeholders through impactful messaging and communication strategies. If you're ready to drive innovation and elevate our product marketing endeavors to new heights, this role is for you.

Job responsibilities include, but are not limited:

• Define product value proposition, feature sets, unique selling points, and detailed requirements while coordinating with cross-functional teams internationally.
• Work closely with Product, Global Marketing, and Global Sales teams to support product launches.
• Collaborate with different business units and lead customer and partner engagement activities.
• Conceptualize and message HTC's global product portfolio and strategy.
• Investigate and analyze market and competitor landscapes and quantifiably identify business opportunities.
• Produce research, product positioning, and product sell-in decks, and then passionately communicate your ideas.
• Produce on-stage keynote presentations for global product launches and events.
• Guide product messaging and communication strategy for internal and external stakeholders.

Basic Qualifications (Required Skills and Abilities):

• Bachelor's degree in relevant disciplines such as Marketing, Business, Computer Science, or Engineering.
• 3-6 years of experience in consumer or enterprise product management and/or product marketing
• Ability to understand and gain insight from market data, user behavior, and feedback. And subsequently identify and define addressable market/target audiences, and objectively evaluate potential business opportunities.
• Ability to quickly digest and organize information to piece together a cohesive story that translates product features into valuable benefits that will resonate with your defined audience.
• Always "on-message," and enjoy communicating, presenting ideas, and evangelizing products company-wide.
• Always passionate and curious about new products, market trends, bleeding-edge technologies, and its intersection with people and culture.
• Ability to efficiently balance logical thinking with creative problem-solving to execute and deliver results quickly in a fast-changing environment.
• Excited to collaborate with different teams, and naturally want to lead discussions forward with actionable next steps.
• An expert with presentation software such as Apple Keynote and very sensitive to the nuances of the written English language and the persuasive power of graphic design and layout.
• Proficient in English.

Preferred Qualifications (Desired Skills and Abilities):

• Master's degree in relevant disciplines such as Marketing, Business, Computer Science, or Engineering.
• Experienced with Photoshop, Adobe Premiere, Final Cut Pro.

Working Conditions:

• Primary work location is indoors.
• The employee must occasionally lift and/or move up to 15 pounds.
• Prolonged periods of sitting at a desk and working at a computer.
• Specific vision abilities required by this job include close vision and long periods of detailed work with VR equipment.
• The employee is regularly required to sit.
• The employee is occasionally required to stand, walk, reach with hands & arms, climb, balance, stoop, kneel, crouch, or crawl.
• Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

HTC is an equal-opportunity employer that values diversity at our company. We are committed to equal employment opportunity and encourage people from all walks of life to apply without regard to race, color, ancestry, sex, national origin, citizenship, genetics, marital status, veteran status, age, gender identity or expression, religion, disability, sexual orientation, or any other status or characteristic protected by law. HTC does not tolerate discrimination or harassment at any point during our employees' and applicants' time with us, including with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, leaves of absence, and general treatment during employment.

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