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Marketing and communications specialist


Colorado State University


Location

Fort Collins, CO | United States


Job description

Full job description

Position Location

Fort Collins, CO



Work Location

Position qualifies for hybrid/in-office work



Research Professional Position

No



Posting Number

202400344AP



Position Type

Admin Professional/ Research Professional



Classification Title

Prof/Indiv Contrib II



Number of Vacancies

1



Work Hours/Week

40



Proposed Annual Salary Range

The range for this position is $50,000-$60,000. Starting salary will be commensurate with education and experience.



Employee Benefits

Colorado State University is not just a workplace; it’s a thriving community that’s transforming lives and improving the human condition through world-class teaching, research, and service. With a robust benefits package, collaborative atmosphere, commitment to diversity, equity and inclusion , and focus on work-life balance, CSU is where you can thrive, grow, and make a lasting impact.



Desired Start Date



Position End Date (if temporary)



To ensure full consideration, applications must be received by 11:59pm (MT) on

03/17/2024



Description of Work Unit

The Office of Engagement and Extension (OEE) was organized in 2006 to advance CSU’s engagement and outreach missions. OEE includes CSU Extension, CSU Extended Campus (including CSU Online), the Colorado Water Center and a variety of vibrant programs that engage the teaching, research, extension, and service missions of Colorado State University. The Vice President for Engagement and Extension (VPEE) is the principal administrative, academic, and fiscal officer for the division, reports to the CSU President, and works closely with the Provost/Executive Vice President. OEE works collaboratively across all Colleges and offices on campus, and has strong engagement programs throughout Colorado, the Western US and globally. At any given time, OEE includes over 400 employees. The total of budgets is approximately $85 million. OEE is one of the most institutionally comprehensive commitments to engagement and outreach among all land-grant and other universities. Propelled by OEE’s leadership, nationally CSU is a Carnegie Engaged University (2008, 2014), is a member of the Engagement Scholarship Consortium, is an APLU Innovation and Economic Prosperity University (2016) and is highly ranked for its online degree programs. Annually, CSU Extended Campus garners enrollments of over 10,000 learners and CSU Extension delivers approximately 500,000 educational contacts.


Colorado State University is a land-grant institution committed to a 150-year-old mission of access to higher education for the citizens of Colorado and to excellence in teaching, research, and outreach. The campus is located in the city of Fort Collins, the county seat of Larimer County. Fort Collins is a progressive community of approximately 171,000 situated 65 miles north of Denver on Interstate 25. Located at an elevation of 5,000 feet, Fort Collins has a clear, dry climate and generally pleasant temperature throughout the year.


We are committed to increasing the diversity of our staff and providing culturally responsive programs and services. Therefore, we encourage responses from people of all backgrounds and abilities. We invite you to review Colorado State University’s Principles of Community that guide our mission and vision of access, teaching, service, and engagement. Colorado State University encourages professional development and provides an Employee Study Privilege with up to nine credit hours of tuition assistance annually.



Position Summary

The Marketing and Communications Specialist is a member of the Office of Engagement & Extension Marketing and Communications team. This position is a generalist and may focus in a single channel to develop and expand experiences. The specialist creates content including design, campaigns, and featured stories for traditional print and online channels including web, social, email under the guidance of and direction by department managers and leaders. Specialists also manage channels including print, social media, email, websites, intranet, and other supporting platforms, and support development of communications and marketing plans and reports.


The day-to-day role of this position will include a focus on developing, implementing and overseeing advertising campaigns, including digital and print strategies; creating and testing new creative; tracking and analyzing metrics of campaign performance; identifying and implementing creative approaches for enhancing audience reach and engagement; and ensuring alignment with CSU/OEE brand guidelines.


This position supports our overall department aims: to support development of quality programming that meets learner/community needs; to enable access and expanded reach; to increase awareness; to position and align OEE and CSU brands; to nurture relationships, partnerships and prospective learners; and to share stories of impact across Colorado and beyond.


The primary office location for this position is in Fort Collins, CO. This position qualifies for hybrid/in-office work.



Required Job Qualifications



Preferred Job Qualifications



Diversity Statement

Personal or professional commitment to diversity and inclusion as demonstrated by persistent effort, active planning, allocation of resources and/or accountability for diversity and inclusion outcomes.



Essential Duties

Job Duty Category

Campaign Creation and Channel Management



Duty/Responsibility



Percentage Of Time

70%



Job Duty Category

Strategy and Evaluation



Duty/Responsibility



Percentage Of Time

30%



Application Details

Special Instructions to Applicants

For full consideration, all materials must be RECEIVED no later than 11:59 PM Mountain Time on March 17, 2024. Please submit the following to apply:


For questions regarding the application process, contact the Talent Acquisition office at [email protected]. For questions regarding the job vacancy, responsibilities, and salary, please contact Katie Peter at [email protected].



Conditions of Employment

Pre-employment Criminal Background Check (required for new hires), Valid Driver’s License



Search Contact

Katie Peter: [email protected]



EEO Statement

Colorado State University is committed to providing an environment that is free from discrimination and harassment based on race, age, creed, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, gender identity/expression, or pregnancy in its employment, programs, services and activities, and admissions, and, in certain circumstances, marriage to a co-worker. The University will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Colorado State University is an equal opportunity and equal access institution and affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and Colorado State laws, regulations, and executive orders regarding non-discrimination and affirmative action. The Office of Equal Opportunity is located in 101 Student Services.


The Title IX Coordinator is the Director of the Office of Title IX Programs and Gender Equity, 123 Student Services Building, Fort Collins, CO 80523-0160, (970) 491-1715, [email protected] .


The Section 504 and ADA Coordinator is the Director of the Office of Equal Opportunity, 101 Student Services Building, Fort Collins, CO 80523-0160, (970) 491-5836, [email protected] .


The Coordinator for any other forms of misconduct prohibited by the University’s Policy on Discrimination and Harassment is the Vice President for Equity, Equal Opportunity and Title IX, 101 Student Services Building, Fort Collins, Co. 80523-0160, (970) 491-5836, [email protected] .


Any person may report sex discrimination under Title IX to the Office of Civil Rights, Department of Education .



Background Check Policy Statement

Colorado State University strives to provide a safe study, work, and living environment for its faculty, staff, volunteers and students. To support this environment and comply with applicable laws and regulations, CSU conducts background checks for the finalist before a final offer. The type of background check conducted varies by position and can include, but is not limited to, criminal history, sex offender registry, motor vehicle history, financial history, and/or education verification. Background checks will also be conducted when required by law or contract and when, in the discretion of the University, it is reasonable and prudent to do so.


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Full timeContract workTemporary work


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