Senior Writer and Marketing Communications Manager

Location

Type, TX | United States

Job description

Why UT Southwestern?

With over 75 years of excellence in Dallas-Fort Worth, Texas, UT Southwestern is committed to excellence, innovation, teamwork, and compassion. At UT Southwestern, we invest in you with opportunities for career growth and development that align with your future goals and help to provide security for you and your family. Our highly competitive benefits package offers healthcare, PTO and paid holidays, on-site childcare, wage, merit increases and so much more that are all available on the day you start work.

UT Southwestern is honored to be a veteran-friendly work environment that is home to approximately 800 veterans. We value your integrity, dedication, and the commitment you’ve made to our country. We’re proud to support your next mission. Ranked by Forbes as one of the Top 10 National Employers, we invite you to be a part of the UT Southwestern team where you’ll discover teamwork, professionalism, and consistent opportunities for growth.

Job Summary

Reporting to the Director of Editorial Content (Communications, Marketing, and Public Affairs), the Senior Writer & Marketing-Communications Manager will be a skillful and experienced storyteller with a proven ability to produce content that engages an array of audiences and builds brand awareness, reputation, and pride in UT Southwestern. This job will perform versatile writing and content creation between in-depth articles about clinical advances and scientific achievements and web copy for external audiences, executive communications, and messaging to patients, media, and referring providers.

Exceptional writing and editing skills required.

This position falls under a hybrid work schedule that includes 2 days per week on campus. 

Required Experience and Education

Required Bachelor’s degree in journalism, communications, or a related field and at least five (5) years of experience writing, preferably in health care, higher education, or an academic medicine setting.

Exceptional writing and editing skills required.

Preferred

Master’s degree in related field and strong editing and project management skills preferred.

Experience with medical and science writing is a plus.

Job Duties

• As an individual contributor, researches, writes, and edits dynamic content that highlights UTSW’s clinical and scientific expertise for a patient and/or provider audience.
• Interviews UTSW subject matter experts to convey their knowledge of key topics in compelling and accessible language in editorial-style articles.
• Writes well-crafted, on-brand, and accurate copy for news releases, in-depth feature stories, video scripts, ad campaigns, social media posts, video scripts, newsletters, and messaging to internal and external audiences.
• Develops creative, focused ideas that reflect the strategic priorities of UTSW and employ the most effective storytelling methods.
• Writes executive communications that capture the voice and tone of leadership while engaging the targeted audience.
• Creates content that will generate interest and build audience on social media platforms.
• Manages digital content and ensure that it is consistent with UTSW voice, style, and tone.
• Works cross-functionally with teams in marketing, multimedia, social media, public relations, and internal communications to sharpen messaging and produce supporting creative collateral.
• Positions faculty, staff, learners, trainees, and administrative leadership in ways that reflect UT Southwestern’s standards of excellence.
• Incorporates audience engagement metrics and search engine optimization into story development and writing processes.
• Performs other duties as assigned.

This position is security-sensitive and subject to Texas Education Code §51.215, which authorizes UT Southwestern to obtain criminal history record information. UT Southwestern Medical Center is committed to an educational and working environment that provides equal opportunity to all members of the University community. As an equal opportunity employer, UT Southwestern prohibits unlawful discrimination, including discrimination on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity, gender expression, age, disability, genetic information, citizenship status, or veteran status. To learn more, please visit:

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