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Location

Glendale, AZ | United States

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Job description

Job Summary:

At Disney, we‘re storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and media networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world.

“We make magic.” That’s our motto at Walt Disney Experiences (DX). And it permeates everything we do. At Disney, you’ll help inspire that magic by enabling our teams to push the limits of entertainment and create the never-before-seen!

Disney Experiences in-house trading desk is looking for a Programmatic Team Lead. Reporting to the head of Programmatic, you will be a key strategic and campaign management leader for our Walt Disney World (WDW) businesses. You will lead a team in developing—and activating—holistic Programmatic campaigns across several DSPs including DV360, Yahoo, Amazon, and The Trade Desk.

You have extensive Programmatic experience and, in this role, will be expected to advance mobile, video, audio, and native strategies. You will also have experience with team management and development of direct/indirect reports.

You Will:

• Lead and oversee programmatic buys supporting branding and direct response across platforms like Google, Yahoo, Amazon, and The Trade Desk

• Educate the team and broader organization on Programmatic trends, emerging technologies, etc.

• Support junior team member's development, provide consistent feedback and education on best practices and Programmatic principles

• Maintain and develop strong, positive relationships with our Planning and Analytics counterparts, amongst others

• Be responsible for supporting strategic and optimization pivots across your assigned LOBs, to maximize business objectives

• Regular review and optimization of campaigns across revenue, performance indicators, and budget pacing

• Help lead supply analysis and essential partner relationship development (PMPs)

• Lead 2-4 Traders on the Programmatic team

You Will Have:

• 7+ years digital marketing experience

• Self-service experience with demand-side platforms and ad servers

• Extensive experience with programmatic ecosystem including supply-side platforms / ad exchanges, data management platforms, brand safety partners, data partners, and publishers

High-level estimated time allocation:

• 20% - Campaign launch, management, and optimization

• 15% - Budget forecasting and build plan strategies

• 45% - Lead, coach, and develop Cast

• 15% - Assist answering executive requests and drive special projects (e.g., CPM analysis, technology reviews, trading desk overviews)

• 5% - Dedicated time for learning and building skills working with key partners and teammates to master existing process and chart out new technologies and opportunities

Education:

Four-year college degree or equivalent work experience. Any Marketing, Business, Programming, Analytics, Statistics, or Computer Science degree/background is a plus

Benefits and Perks:

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at

#li-bs1

#DPEPFLA

#DPEPMarketing

The hiring range for this position in Glendale, CA is $112,600.00 to $151,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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Job tags

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Salary