University of California San Diego
Location
La Jolla, CA | United States
Job description
UCSD Layoff from Career Appointment : Apply by 3/11/2024 for consideration with preference for rehire. All layoff applicants should contact their Employment Advisor.
Special Selection Applicants : Apply by 3/21/2024. Eligible Special Selection clients should contact their Disability Counselor for assistance.
This position will work a hybrid schedule which includes a combination of working both onsite on Campus and remote.
The Department of Pediatrics is one of the largest departments within The School of Medicine with approximately 164 Faculty, 72 post-doctoral fellows along with over 300 support staff (not including hospital staff). In addition, the Department of 110 clinical residents and fellows are distributed across the Divisions. The missions of research, education and patient care are intertwined, and are integral to the goals of the department. The Department has undergone significant growth in recent years with a consolidated budget of approximately $138 million including sponsored projects expenditures of approximately $65 million and clinical revenue of over $73 million. This expansion of the Department's research and clinical portfolio is expected to continue in the next few years.
Responsible for assisting with marketing, outreach, and promotional efforts for the Division of Environmental Science & Health in the Pediatrics Department and its research, clinical, and service programs.
This position is responsible for assisting with marketing, outreach, and promotional efforts for the Division of Environmental Science & Health (also known as the Center for Better Beginnings) in the Pediatrics Department and its research, clinical, and service programs. The incumbent will directly support the programs MotherToBaby Pregnancy Studies, Mommy's Milk: Human Milk Research Biorepository, Institute for Fetal Alcohol Spectrum Disorders Discovery, Health Brain and Child Development, and San Diego SOMI.
Under the direct supervision of the Marketing Director, the incumbent will a) Use marketing and outreach tactics to help recruit for pregnancy and lactation studies. Activities may include creating print and digital advertising assets, implementing effective lead generation techniques, creating content marketing (blogs, social media, podcasts, videos, etc.) that highlights our research activities and participation opportunities, and reducing barriers of participation for pregnant and lactating people and refers from healthcare professionals. b) Create content and maintain websites for Division programs. This includes editing and adding new pages, managing users, optimizing pages for SEO, and reporting bugs and issues. c) Manage social media and assist with advertising activities for Division projects. This includes copywriting and scheduling content, monitoring reach and engagement, and reporting on results. d) Provide graphic design and assist with the development and design of digital and print promotional materials. e.) Create email marketing campaigns, manage distribution lists, andfulfill all material order requests. e) Log, track, and maintain marketing-related documents for sponsored research projects. f) Create and update marketing toolkits and presentations. g) Participate in outreach activities to promote the Division and its programs. h) Help to supervise UC San Diego marketing student employees. Overseeing daily tasks and projects. i) Collaborate with existing partners to promote.programs and pursue new partnerships with relevant organizations, influencers, and healthcare providers. j.)Performs other duties as assigned. The incumbent assists in marketing activities and responsibilities such as drafting promotional or marketing materials, working on marketing events, and conducting basic market research, etc. Activities and assignments are designed to expose incumbents to fundamental marketing concepts and principles.
Four (4) years of related experience, education/training, OR a Bachelor's degree in related area.
Good organizational skills.
Good written, verbal, and interpersonal communication skills.
Basic knowledge of marketing principles, strategies, techniques, and practices.
Basic knowledge of the campus and/or center, including its vision, mission, goals, objectives, achievements, and infrastructure.
Strong written communication skills that demonstrate correct grammar usage, syntax, and format to write and edit marketing copy for varying audiences.
Ability to write effective advertising copy, electronic communications, and public service materials.
Experience managing social media promotional efforts for an organization.
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About University of California San Diego
UC San Diego is an academic powerhouse and economic engine, recognized as one of the top 8 public universities by U.S. News and World Report. Innovation is central to who we are and what we do. Here, students learn that knowledge isn't just acquired in the classroom - life is their laboratory. UC San Diego's rich academic portfolio includes six undergraduate colleges, five academic divisions and five graduate and professional schools. The university's award-winning scholars are experts at the forefront of their fields with an impressive track record for achieving scientific, medical and technological breakthroughs.
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