Johns Hopkins University
Location
Baltimore, MD | United States
Job description
The Bloomberg Center for Public Innovation at Johns Hopkins University (the Center) is hiring a Communications Manager to join the Communications Practice. The first of its kind global Center aims to advance the field of public sector innovation by marrying cutting-edge practice with world class research in order to transform the culture of government, deliver exceptional results for residents, and inspire trust in public service.
Reporting to the Communications Practice Director, you will lead the content and news workstream to identify and develop compelling stories, establish a strong institutional voice, and build the Center’s brand. The ideal candidate is entrepreneurial, data and outcomes driven, planner with proven experience managing content plan execution, internal and external client relationships and building and managing delivery teams.
The Center is committed to addressing structural and entrenched racism and recognizes the public sector’s role in perpetuating these legacies. We are looking for candidates committed to dismantling structural and entrenched racism and addressing these issues, both as we build a new organization and advance this work in communities.
Specific Duties & Responsibilities
Content Planning and Delivery – 65%
Envision, develop, and implement an effective and comprehensive long-term communications strategy in collaboration internal and external partners.
Develop benchmark criteria and track and evaluate the effectiveness of content strategies.
Collaboratively develop and advance Center’s voice and brand integrity across all platforms and media.
Oversee and contribute to the creation of communications and news content, including web and media relations tools.
Manage and advance the Center wide editorial calendar and content delivery for the Center’s brand(s).
Analyze and report on audience definition and engagement, marketing performance, and brand coverage and positioning.
Work with partners to develop and position stories.
Social Media and Digital Engagement – 20%
Create social media strategy with an emphasis on audience growth and development.
Oversees the creation of all social media and marketing content.
Oversee digital metrics reporting and analytics.
Manage strategic performance and tools development.
Ensures brand visual and voice consistency across all social media channels.
Collaborate with stakeholders to generate ideas to drive inbound traffic and both organic and paid engagement for digital channels.
Monitor social channels in real-time for both engagement and quality assurance.
Brand, Outreach, and Media Relations – 15%
Support the develop and execution of a comprehensive brand management strategy including online and direct marketing and media relations.
Contributes to media relations efforts by identifying compelling or stakeholder-valued media placement opportunities; creating and maintaining relationships in media; developing and producing media advisories and press releases; and helping to coordinate media availabilities, interviews, public speaking opportunities and other opportunities for external exposure.
Provides consultation and advice to program leadership on a variety of strategic and communications needs.
Special knowledge, skills, and abilities
Highly effective verbal and written communication skills including editing skills.
Displays in-depth knowledge and understanding of social media platforms (Facebook, Instagram, Twitter, YouTube, LinkedIn, TikTok, etc.) and how each platform can be deployed in different scenarios.
Displays a working knowledge of social media tools (i.e., Hootsuite, Sprout Social, etc.) and monitoring and reporting services.
Experience with WordPress, Adobe Creative Suite, Canva, and Google Analytics.
Knowledge of regional and national print, broadcast and electronic media outlets, and social networking, including web-based and online media/information sites.
Stays informed of industry best-practices for performance reporting and relevant online tools.
Minimum Qualifications
Bachelor's Degree in related field.
Five years related experience.
Additional education may substitute for required experience, to the extent permitted by the JHU equivalency formula.
Preferred Qualifications
Ability to organize workflow, prioritize and manage multiple projects with minimal direction, meet deadlines, think critically and creatively, and exercise sound judgment.
Ability to build collaborative working relationships and identify, assess, and meet diverse client needs.
Ability to organize workflow, prioritize and manage multiple projects with minimal direction, meet deadlines, think critically and creatively, and exercise sound judgment.
Ability to review data and determine trends. Ability to assist in developing action plans based on the data.
Ability to work independently, to assess situations and respond appropriately. Requires a willingness to accept change and demonstrate flexibility.
Ability to balance multiple tasks simultaneously and quickly switch between priorities
Awareness of the need for timely communication, ability to identify potential barriers and strategies, and ability to synthesize and integrate information.
Strong written and verbal communications skills with demonstrated experience writing and editing content.
Classified Title: Communications & Marketing Manager
Job Posting Title (Working Title): Communications Manager
Role/Level/Range: ATP/04/PE
Starting Salary Range: Min $72,600 - Max $127,000 Annually ($125,000 targeted; Commensurate with experience)
Employee group: Full Time
Schedule: 9am-5:30pm Monday-Friday
Exempt Status: Exempt
Location: Hybrid/Homewood Campus
Department name: Ctrs for Govt Excellence & Public Innova
Personnel area: Academic and Business Centers
Total Rewards
The referenced salary range is based on Johns Hopkins University’s good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level. Johns Hopkins offers a total rewards package that supports our employees' health, life, career and retirement. More information can be found here:
Please refer to the job description above to see which forms of equivalency are permitted for this position. If permitted, equivalencies will follow these guidelines:
JHU Equivalency Formula: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.
**Applicants who do not meet the posted requirements but are completing their final academic semester/quarter will be considered eligible for employment and may be asked to provide additional information confirming their academic completion date.
The successful candidate(s) for this position will be subject to a pre-employment background check. Johns Hopkins is committed to hiring individuals with a justice-involved background, consistent with applicable policies and current practice. A prior criminal history does not automatically preclude candidates from employment at Johns Hopkins University. In accordance with applicable law, the university will review, on an individual basis, the date of a candidate’s conviction, the nature of the conviction and how the conviction relates to an essential job-related qualification or function.
The Johns Hopkins University values diversity, equity and inclusion and advances these through our key strategic framework, the JHU Roadmap on Diversity and Inclusion ( .
Accommodation Information
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the Talent Acquisition Office at [email protected] . For TTY users, call via Maryland Relay or dial 711. For more information about workplace accommodations or accessibility at Johns Hopkins University, please visit accessibility.jhu.edu .
Johns Hopkins has mandated COVID-19 and influenza vaccines, as applicable. The COVID-19 vaccine does not apply to positions located in the State of Florida. Exceptions to the COVID and flu vaccine requirements may be provided to individuals for religious beliefs or medical reasons. Requests for an exception must be submitted to the JHU vaccination registry. For additional information, applicants for SOM positions should visit and all other JHU applicants should visit .
The following additional provisions may apply, depending on campus. Your recruiter will advise accordingly.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
Note: Job Postings are updated daily and remain online until filled.
Equal Opportunity Employer:
Johns Hopkins University is an equal opportunity employer and does not discriminate on the basis of race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria. The university promotes affirmative action for minorities, women, disabled persons, and veterans.
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