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Location

Brea, CA | United States

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Job description

Aventon is the first e-bike company designed for the real world. Producing versatile and inclusive products, we believe every ride is an opportunity for you to change how you experience the world. Our team of passionate creators, out-of-the-box thinkers, and go-getters strive to inspire people to get moving and discover the joy that comes through motion.

We are ecstatic over your interest in the global, innovative, and electrically-charged change that is Aventon.

Overview:

The Paid Search Manager will be responsible for planning, implementing, and optimizing paid search campaigns across platforms like Google Ads, Bing Ads, YouTube, and Shopping to drive traffic, leads, and sales. This role will manage campaigns end-to-end, from research and budgeting to execution, analysis, and optimization. The ideal candidate will have experience managing large paid search budgets and campaigns.

What You'll Do:

• Conduct keyword research and analysis to identify new opportunities and channels to reach our target audiences.
• Create, manage, and optimize comprehensive PPC and Display/Video ad campaigns across search engines, social media, and other relevant platforms.
• Set up campaign tracking and manage budgets effectively to ensure cost-effective and high-performing campaigns.
• Monitor campaign analytics and performance data, adjusting strategies as needed to improve ROI.
• Perform regular A/B testing of ad variations, landing pages, and other campaign elements.
• Provide detailed performance reports and recommendations for optimization based on insights from analytics tools.
• Mentor and collaborate with the Paid Social Specialist and cross-functional teams including marketing, design, and content.
• Ensure paid search strategies align with overall marketing objectives and business goals.

What You'll Need:

• 5+ years experience managing large paid search budgets and campaigns
• In-depth knowledge of major paid search platforms and advertising tools
• Strong analytical skills and data-driven approach to optimization
• Excellent communication and presentation abilities
• Experience with bid management software, analytics tools, and reporting
• Creative problem-solver able to quickly test and iterate on campaign elements
• Expert in Excel, Google Analytics, Google Ads, Keyword Planner, etc.
• Attention to detail with an ability to manage multiple campaigns and priorities
• Experience in ecommerce or consumer products ideal
• Bachelor's degree in Marketing, Business, or related field

EQUAL EMPLOYMENT OPPORTUNITY:

Ride Aventon, Inc. (“the Company” or “Aventon”) is proud to be an Equal Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories consistent with applicable federal, state, and local laws. Aventon is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please email our Human Resources Department at [email protected].

This job description may not be inclusive of all assigned duties, responsibilities, or aspects of the job described and may be amended at any time at the sole discretion of the Employer.

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Job tags

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Salary