Location
Dillsburg, PA | United States
Job description
OVERVIEW OF COMPANY AND POSITION
Family owned and operated for over 40 years, Bob Ruth Ford, Inc. is South Central Pennsylvania’s fastest growing dealership. The Sales Manager oversees a team of 3 to 5 Sales Consultants responsible for selling Ford cars and trucks, as well as a variety of pre-owned vehicles in an intensely competitive industry.
JOB REQUIREMENTS (REQUIRED)
- A high school diploma or equivalent
- A valid Pennsylvania Driver’s License
- State Board of Vehicle Manufacturers, Dealers, and Salespersons Licensure to sell automobiles (or qualifications necessary to secure licensure upon hire)
- 3 to 5 years of auto sales/finance experience
- Completion of Ford Sales Training (within 90 days of hire) and continuing education as required to maintain certification
- An expert working knowledge of Microsoft Office products, industry computer software, and internet-based automotive classifieds and consumer marketing websites (Auto Trader, Cars.com, CARFAX, Craigslist, etc.)
- Well-developed time management and organizational skills
- Strong interpersonal and verbal communications ability, including demonstrated negotiation and presentation skills and a professional demeanor
- A strong working knowledge of auto loan financing, warranties, trade-in processes, and Federal/PA statutes and regulations relative to automobile sales,
- Ability to work irregular hours, which may include evenings, “bell-to-bell” hours, and/or Saturdays
JOB REQUIREMENTS (PREFERRED)
- Prior automotive, warranty, feature, trade-in, and related sales experience
- Experience leading Sales professionals in an auto dealership, including such tasks as hiring, counseling, completing performance appraisals, etc.
- Experience selling Ford automotive products
JOB DUTIES
This position is responsible for fielding a team of Sales Consultants that effectively presents new and pre-owned vehicles to prospective customers. This involves helping the Consultants to develop a rapport and determine customer needs and preferences in order to present options. Team members provide test drives, qualify buyers and develop quotes, suggest trade-ins, explain warranties, features, and services, and address concerns or questions as necessary. Ultimately, the Sales Manager mentors and assists Consultants in effectively overcoming objections and using negotiation skills to close sales and satisfy customers.
The Sales Manager also assigns work to the Detailing Shop, delegates tasks to the Lot Attendants, attends sales training (including Ford-specific training), reads professional publications to maintain a current understanding of market trends, reports monthly activities as required, and makes recommendations to the General Manager and Commercial Sales Manager relative to sales opportunities.
Additionally, the Sales Manager has decision making authority on key issues such as value assigned to trade-ins, repair decisions for vehicles bought at auction, sales and financing decisions, etc. It is also critical for this position to develop effective working relationships with Finance Managers, who may also provide input on these decisions.
Overall, this position is challenged to field a team which meets or exceeds units sold and average gross profit per vehicle goals. Other key metrics include sale of after-market accessories and warranties, new vs. used sales, and age of inventory.
We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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