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Location

Cupertino, CA | United States

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Job description

Department: Product & Design - Cross Prod

Note: 6 month contract Remote but candidate should be near Culver city, Cupertino, or New York

Job Description:

Company is seeking a talented and results-driven Affiliate Marketing Specialist with expertise in paid user acquisition, focusing on paid media measurement and optimization. As a key member of our marketing team, you will play a pivotal role in driving user growth and revenue through affiliate marketing partnerships and paid media channels


Responsibilities:

Affiliate Partner Management:

Identify and establish relationships with partners to expand the Performance Partner marketing program.

Monitor and evaluate partner performance to maintain a healthy partnership ecosystem.


Paid User Acquisition:

Develop best practices for paid user acquisition through permissible marketing channels.

Help partners optimize campaigns to maximize ROI and user acquisition efficiency.


Paid Media Measurement and Optimization:

Implement and maintain tracking and attribution processes to measure the effectiveness of paid media campaigns.

Analyze performance data and generate actionable insights for campaign optimization.

A/B test creatives, targeting parameters, and user flows- as applicable- to improve campaign performance.


Reporting and Analytics:

Create regular reports detailing the performance of Performance Partner marketing and paid media campaigns.

Share insights with the marketing team to drive informed decision-making and evolve the Performance Partner program.


Compliance and Quality Assurance:

Ensure all Performance Partner marketing activities comply with regulations and best practices.

Maintain brand integrity and quality control in Performance Partner marketing materials and campaigns.


Qualifications:

Bachelor's degree in marketing, business, or a related field.

Proven experience in affiliate marketing and paid user acquisition, with a focus on paid media measurement and optimization.

Strong understanding of performance marketing metrics, KPIs, and attribution models.

Proficiency in using tracking and analytics tools.

Experience with A/B testing and data-driven decision-making.

Exceptional communication and negotiation skills.

Ability to work independently and collaboratively in a team environment.

Detail-oriented and highly organized

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Salary