Director of Event Marketing

Location

Oregon State | United States

Job description

About Employer Direct Healthcare

Employer Direct Healthcare is focused on giving access to quality & affordable healthcare for our members. We understand and have experienced the challenges of navigating specialized healthcare and we are dedicated to making a change.

We partner with large self-funded employers to create a benefit program for specialized care. We connect with high-quality providers to give our members peace of mind when going into surgery. And we support our members by helping them navigate the tricky aspects of healthcare; whether that be selecting a doctor, scheduling appointments, or following up after a procedure has been completed to make sure our members are feeling better.

About You:

• You have a drive and  AMBITION to tackle big problems. Big problems require big ideas and a team that supports new ideas.
• You  CARE deeply for your customers. Your customers aren’t just the individuals using your product. They are the driving factor in your motivation to make a change.
• You thrive in a  TEAM ENVIRONMENT . Collaboration is key in innovation and creating change.
• A  DIVERSE environment is incredibly important to you. You understand and desire to be a part of a diverse team with different experiences and perspectives & you cherish the differences in each individual that you interact with.
• You are  DETAIL ORIENTED , but more so, focus on the execution of your content while balancing a fast-paced environment.
• You understand that  PROGRESS is critical to making change. You take the time to celebrate the small and big wins. Understanding that each improvement to a process helps move towards a greater change.
• INTEGRITY guides you in life. Focusing on the truth versus just giving people the answers they want to hear.

If this sounds like you, we would love to connect to speak further about career opportunities at Employer Direct Healthcare.

Please apply to our role & someone from our HR Team will reach out to help you navigate our interview process.

Job Overview:  

Employer Direct Healthcare is seeking an events marketing leader to help drive the teams’ success by providing cross-functional support for all event types. They will drive the overall strategy, execution, and management of external and internal events, including virtual events/webinars, and customer events. The Director of Event Marketing will be both strategic and data-driven, monitoring events to ensure delivery on crucial KPIs, especially lead generation. The scope of this role will also include planning, budgeting, development of content/themes, hiring and managing a team, and management of vendor and supplier relationships.

Responsibilities:  

• Own the external third-party events strategy and the end-to-end event management.
• Effortlessly project manage participation and level sponsorship process, logistics, event staffing, creative development, event enablement, and results.
• Proactively annually plan and execute events calendar, budget development and tracking.
• Report on performance and analyze results to evolve event strategy to drive strong efficacy.
• Able to manage multiple day-to-day event marketing plans.
• Set up processes and playbooks for the growth and sales teams.
• Successfully manage and own vendor relationships.
• Work collaboratively with internal stakeholders and contractors.
• Successfully manage third party events budget, including forecasting.

Requirements

• 7+ years of experience managing events targeting Enterprise customers.
• Success in running a marketing program in a fast-paced business.
• Strong stakeholder management experience: ability to build trusted relationships with relevant internal teams and external stakeholders.
• Understanding of how to leverage digital tools, such as Hubspot, Salesforce, and paid media to deploy marketing campaigns.
• Results-oriented mindset and comfort in analyzing data with an understanding of how to use data to optimize at different stages of the funnel.
• Instinct for what great customer experience looks like in different mediums and an experimental mindset when creating programs.
• The ability to work effectively in a fast-paced and ever-changing environment with tight deadlines.

A bonus if you have:   

• B2B Employer Health experience

Benefits

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Short & Long Term Disability
• Life Insurance
• 401k with company match
• Paid Time Off
• Paid Parental Leave

Job tags

Salary