Manager, Marketing Strategy

Location

Cary, NC | United States

Job description

Are you ready to join a challenger brand that’s disrupting the industry?! It’s time to drive incredible growth with your powerful combination of marketing strategy development and people management skills.

As the Manager of Marketing Strategy, you will architect the customer-focused marketing strategy for our entire product portfolio. We are at an exciting inflection point in our business, where it is time to re-imagine our approach to campaigns. You will paint this vision for the team as well as drive the implementation. You will develop your team to listen to the voice of the customer to understand their aspirations, pain points and constraints. And you won’t rest until you and your team determine how OnLogic products and services can truly provide value for the customer. This full-time position reports to the VP of Marketing and is based at our Cary, North Carolina office.

On an average day, you'll…

• Design a framework for promotional campaigns focused on unique selling points that deliver customer value
• Collaborate with peer leaders across Marketing, Sales and Product Management teams to create, refine and breathe life into the customer marketing strategy
• Lead your team of Marketing Managers & Customer Intelligence to drive demand generation for each customer type
• Manage the marketing budget to ensure we are pacing appropriately and hitting our performance goals
• Continuously deepen your understanding of the customer and market by working closely with Product Management and Customer Intelligence
• Develop your team through open and honest feedback and opportunities for growth and empowerment

The team you will be joining: 

This multi-talented inbound and outbound marketing and ecommerce team consists of customer marketing managers, digital marketers, writers, designers and communications experts who endeavor to show the world why OnLogic is the first choice in Industrial Computing. You’ll find them developing marketing campaigns, curating our social media channels, penning website content and laughing daily at each other's terrible jokes. They’re a collaborative crew that works hard to position the brand, generate demand and deliver a delightful customer experience.

Learn more about Life at OnLogic.

Requirements

• 10+ years of marketing experience that include great stories about building and developing teams that you've managed and successfully implementing new ways working

• You have delivered on a customer-centric product marketing strategy for an international company with annual revenue of at least $300M
• You are a multidisciplinary marketer with expertise in inbound and outbound marketing, sales enablement, account-based marketing and ecommerce
• You have experience integrating the efforts of Marketing, Sales and Product Management teams, with examples of successes and failures, and lessons learned from both
• You geek out about computers, hardware and technical products
• You enjoy building cross-functional relationships
• You have experience managing a large marketing budget

Who we're looking for:

• The ideal candidate has experience leading marketing strategy at a global, B2B technology company that offers products and services

• A team leader and a team player

• An effective communicator who can distill impactful messages and is an expert at holding colleagues accountable
• A data-driven marketer that is comfortable digging into data analysis and distilling insights

• A self-starter who is comfortable presenting new ideas and taking smart risks

Who we are:
OnLogic is growing, and we want to give you the same opportunity to grow in your career! We design and manufacture specialized computers and hardware solutions for companies all over the world, helping them to make the seemingly impossible possible. Our computers are designed to work where others would fail, and it's our vision to be the first choice in industrial computing. To make that vision a reality, we've built a team of ambitious problem solvers, guided by the company's core values of Open, Fair, Innovative and Independent. We have an open office, open salaries and strive to be fair and transparent in our decision making. We encourage input and feedback from every member of our team and look to improve ourselves and our business every single day.

OnLogic is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

To learn more about our values, our mission and what it's like to work at OnLogic, visit .

Benefits

The salary range for this role is $150,000 to $170,000. We determine final compensation based on discussions with applicants and their experience in similar roles. 

• A competitive Salary based upon your experience and the requirements of the role
• A comprehensive Benefits package
• 401k Plan with 3% Employer Contribution
• An Annual Profit Share Bonus 
• Paid Maternity & Paternity Leave, and Short & Long Term Disability
• Opportunity to Participate in our Employee Stock Purchase Plan
• A personal development plan created to help you (and us) grow

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