Location
Naples, FL | United States
Job description
Company : Homepatible ()
About Homepatible :
Homepatible is a leading home services company dedicated to providing exceptional solutions for homeowners. Our mission is to make home maintenance and improvement hassle-free for our customers. We specialize in a wide range of services, including Air Conditioning, Plumbing, Electrical, and more. We are a dynamic and customer-focused team that values innovation, reliability, and outstanding service.
Job Overview :
As the Marketing Manager at Homepatible, you will play a pivotal role in driving the company's marketing strategy and ensuring its successful execution. We are seeking a highly motivated and experienced professional with a background in home services, with a particular emphasis on Air Conditioning. The ideal candidate will possess a strong understanding of the industry and consumer behavior, enabling them to create targeted and impactful marketing campaigns.
Responsibilities :
Develop and Execute Marketing Strategy :
- Collaborate with the leadership team to define marketing goals and strategies that align with Homepatible's business objectives.
- Create and manage comprehensive marketing plans, including digital marketing, traditional advertising, and other relevant channels.
- Monitor and analyze the effectiveness of marketing initiatives, making data-driven decisions to optimize performance.
Brand Management :
- Ensure brand consistency across all marketing channels and materials.
- Work with the design team to develop visually appealing and on-brand marketing collateral.
- Uphold and promote Homepatible's brand values and messaging in all communications.
Content Development :
- Oversee the creation of compelling and informative content for various platforms, including website, social media, blogs, and email marketing.
- Leverage expertise in home services, particularly Air Conditioning, to produce engaging and valuable content for the target audience.
Digital Marketing :
- Manage digital marketing campaigns, including SEO/SEM, PPC, email marketing, and social media advertising.
- Utilize analytics tools to measure and report on the performance of digital marketing efforts.
Customer Engagement :
- Develop strategies to enhance customer engagement and loyalty.
- Foster a customer-centric approach in all marketing activities, ensuring customer satisfaction and retention.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience (3 years) as a Marketing Manager, preferably in the home services industry.
- Strong knowledge of Air Conditioning services and the broader home services market.
- Demonstrated success in developing and implementing marketing strategies that drive results.
- Proficiency in digital marketing platforms, analytics tools, and marketing automation systems.
- Excellent communication skills, both written and verbal.
- Creative thinker with the ability to develop innovative marketing campaigns.
- Strong analytical skills and data-driven decision-making abilities.
- Ability to work collaboratively in a fast-paced, dynamic environment.
If you are a highly motivated and experienced Marketing Manager with a passion for home services, particularly Air Conditioning, we would love to hear from you. Join our team at Homepatible and help us revolutionize the home services industry.
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