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Location

Burbank, CA | United States

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Job description

Job Summary:

About the Role & Team

Disney Entertainment includes the company’s full portfolio of entertainment media and content businesses globally, including motion picture film studios, television divisions, and streaming!

With the mission of providing consumers access to the content they want most, on the latest platforms, at a time of constantly evolving consumer habits. Disney Entertainment aligns innovative technology with world-class content and beloved brands to deliver highly personalized entertainment experiences.

Our Digital Media Strategy & Analytics team, is a part of News Groups and Networks and is responsible for growth and optimization of the digital properties across News & Entertainment, inclusive of web, mobile app and CTV endpoints for ABC Entertainment, ABC News, and Good Morning America. In addition to day-to-day platform operations and audience development, we drive key pivotal initiatives for the business such as experimentation in Free Ad-Supported Television (FAST) channels and eCommerce. If selected for this role, you will report to the Director, Strategy, Operations, & Analytics.

What You Will Do

Ready to apply the knowledge, skills and valuable experiences gained during your MBA program?

Our intern will lead at least one cross-functional project to catalyze action against one of the Digital Media strategic growth initiatives, while also acting as a critical thought partner in day-to-day operations.

• Assist in evolving audience engagement strategy in partnership with Digital Media Marketing, using platform data & behavioral insights to move the needle on critical important metrics for priority segments
• Derive and socialize actionable insights from a variety of product intelligence tools such as Adobe, Tableau
• Conduct analysis for new monetization opportunities in partnership with teams in forecasting, ad sales, platform distribution
• Contribute to strategic analysis of new business opportunities with market analysis and financial modeling
• Perform return on investment analysis for new & expanded product features, including audience impact, operational and financial assessments
• Support development & optimization of operational workflows and strategic planning frameworks across Digital Media efforts
  

Required Qualifications & Skills

• Strategic thinker & problem solver, naturally able to connect customer, business and product needs
• Professional agility – Proven track record to take initiative on new projects and drive complex, ambiguous issues to resolution
• Experience with preparation & delivery of executive-level presentations, as well as influencing senior leadership
• Excellent time and project management skills, with the ability to manage detail, work efficiently and communicate effectively to all levels and functions
• Proficient in MS Excel, Powerpoint, Adobe, and Tableau
  

Preferred Qualifications

• Work experience in management consulting, corporate or business development, strategic planning, digital/ecommerce, or a related function within the Media & Entertainment industry
  

Education

• MBA students with a focus of tech, user journey, consumer behavior, marketing, or other related areas on track to graduate by Summer 2025 (or recently graduated within the past six months)
  

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all of the below requirements:

• Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship
• Be at least 18 years of age
• Possess unrestricted work authorization
• Have not completed one year of continual employment on a Disney internship or Disney College Program
  

Additional Information

• How to Apply: A cover letter detailing your qualifications and interest in the role is required for this internship. Any applications without a cover letter will not be considered.
• The approximate dates of this internship are June 2024 through January 2025
• Able to be fully available for the duration of the internship, 40 hours each week
• Able to provide own housing for the duration internship program in the Burbank, CA area
• Able to provide/have reliable transportation to/from work

The pay rate for this internship in California is $41.40 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits. To learn more about our benefits visit:

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Job tags

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Salary