Partner marketing manager
Location
San Francisco, CA | United States
Job description
Upgrade is a fintech company that provides affordable and responsible credit, mobile banking, and payment products to everyday consumers. We were the fastest growing company in the Americas last year according to the Financial Times and Upgrade Card was the fastest growing credit card in America two years in a row. We have delivered over $25 billion in affordable and responsible credit to our 2.7M customers. The company is backed by some of the most prominent technology investors and was recently valued at $6.3B.
We have built an energizing, collaborative and inclusive culture where team members help each other, learn and innovate to move the company and its customers in the right direction, and own the outcome of their efforts.
Upgrade has been named a “Best Place to Work in the Bay Area” three years in a row, “Top Companies to work for in Arizona” and one of the "Best Engineering Department" awarded annually by Comparably. We've also received recognition for being a best company for Diversity, Women, Culture, and Veterans.
We are looking for new team members who get excited about designing and delivering new and better products to join a team of 1600 talented and dedicated professionals. Come work with us if you like to tackle big problems and make a meaningful difference in people's lives.
Uplift, acquired by Upgrade in 2023, offers an enterprise Buy Now, Pay Later solution used by the world's most loved brands, including Southwest Airlines, Carnival Cruise Line, Air Canada, Universal Studios, and more. With flexible pay over time installments, we empower consumers to buy what matters most while unlocking higher conversions and customer lifetime value for our partners.
About the Role:
The Partner Marketing Manager is responsible for managing marketing partnerships with Uplift partners to promote the Uplift product on partner platforms. They will focus on creating and executing integrated marketing campaigns with the partners to introduce new customers to the product and drive repeat user rates. The Partner Marketing Manager will work closely with key internal stakeholders like Commercial, Design, Product, and Compliance, as well as external partner marketing teams to oversee campaigns promoting Uplift's Buy Now Pay Later product.
The Partner Marketing Manager establishes strong marketing relationships with partners, ideates and creates integrated marketing campaigns on a partner-specific level, and analyzes and tracks marketing performance
This role will be based in our San Francisco office in a hybrid capacity.
What You'll Do:
- Support the Director of Partner Marketing and the Commercial Account Management team by developing vertical and partner-level marketing plans designed to build relationships with decision makers, secure meetings, generate marketing opportunities, and increase share of transaction volume
- Build direct relationships with merchant partner marketing teams to increase exposure of Uplift value prop across partner marketing channels throughout the customer journey
- Develop creative, customized programs to drive demand with enterprise accounts, using a multi-channel, integrated marketing approach including a variety of tactics like email, display, paid media and social
- Collaborate cross-functionally with Commercial, Design, Product, and Compliance to ensure cohesive marketing support
- Gather research and insights on partner accounts as well as potential new partners to design ABM campaigns and create case studies
- Track and analyze the success of marketing programs to determine the most effective marketing mix and optimize resources
- Support company participation in conferences and trade shows with marketing materials
What We Look For: - in integrated marketing, preferably with a background in marketing a travel brand or financial product
- Ability to create and execute multiple custom campaigns on a partner-specific level
- Strong content writer with a proficient sense of marketing design to oversee design process for marketing materials
- Effective communication skills to manage relationships with partners and cross-functionally
- Demonstrated attention to detail to oversee marketing-compliance review process
- Strong project management skills with the ability to facilitate meetings, present marketing campaigns to partners, and adapt to a fast-paced deadline-driven environment
Nice to Have: - Travel industry experience, retail industry experience, and/or financial marketing experience
- Familiarity with Jira, Figma, Braze, Qualtrics, Tableau
- Knowledge of paid media
What We Offer You: - Competitive salary and stock option plan
- 100% paid coverage of medical, dental and vision insurance
- Flexible PTO
- Opportunities for professional growth and development
- Paid parental leave
- Health & wellness initiatives
The compensation range of this position in San Francisco, CA is USD $140,000-$150,000 annually plus equity and benefits. Within this range, an individual's base pay will be dependent on a variety of factors, including without limitation, job-related knowledge, skills, education, and experience.
#BI-Hybrid
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[email protected].
Personal Information Upgrade Collects:
Identifiers Including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. Characteristics of protected classifications under California or federal law, including demographic information and other personal information obtained during the application process, such as gender, race, national origin. Professional or employment-related information, such as salary/compensation and benefits packages, other relocation or job preferences, prior background, experience, skills, and other information in support of your application, reference information, other information obtained through background checks, including employment, credit, and criminal history. Education Information. Any other information you provide as a part of recruitment, job application, or interview process.
Purposes for Collecting Personal Information:
To consider qualifications, skills, and interest for employment. To communicate with you during the recruitment and interview process. To conduct background checks and verify your information if you are offered employment. To provide compensation, including payroll, and administer stock options and benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States. To improve recruitment and interview processes and ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements including state and federal company reporting obligations.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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