Senior Marketing Specialist
Location
Melville, NY | United States
Job description
Hello,
- Client: Imaging Company
- Job Title: Senior Marketing Specialist (Website Personalization)
- Job Location: 1 Canon Park, Melville, NY 11747
- Job Type: DIRECT HIRE
- US Citizen OR Green Card Holders ONLY
Max Salary - $110,000/- Annually plus benefits
Skills: Marketing Analytics, Digital ad Campaigns, Google Analytics, Digital Marketing, Website Optimization, A/B testing platform
This position is full time located in Melville, NY and offers a hybrid work schedule requiring you to be in the office Mondays and Wednesdays with an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.
MUST HAVE :
- Proficiency in website optimization, personalization, and A/B testing platform tools.
- Experience analyzing digital ad campaigns from platforms like Google, Facebook, or similar.
- Advanced skills in Excel, including pivot tables, charts, and formulas.
- Deep understanding of Digital Marketing metrics, campaigns, and Google Analytics.
- Understanding of current marketing trends, including personalization, targeting, and data-driven planning.
Qualifications :
- BA/BS in Business, Marketing, Analytics or related field required; Masters Degree strongly preferred.
- Minimum of 4 years work experience as a Digital Marketing or equivalent position required, specifically:
- Experience using website optimization, personalization and/or A/B testing platform tools.
- Experience analyzing digital ad campaigns from Google, Facebook or similar.
- Proficient in analyzing, consolidating, and interpreting data from various sources, while still being able to articulate your thoughts in an easy-to-understand manner.
- Expert knowledge of Excel, including pivot tables, charts, and formulas.
- Deep understanding of Digital Marketing metrics, campaigns and Google Analytics; ability to recognize patterns and anomalies in data.
- Excellent communication and cross-functional relationship management skills working with Marketing, IT, Business and Data Scientists; attention to detail, independent thinker
- Willingness to work hands-on, develop the strategy behind a particular initiative and then implement; ability to work within tight deadlines.
- Understanding of current marketing trends, including personalization, targeting, and data-driven planning
- Experience with standard web languages, such as HTML, CSS, and JavaScript a plus!
Thank you
Enterprise EQ
Job tags
Salary
$100k
