Location
Fort Wayne, IN | United States
Job description
Job Description
The candidate must live in Fort Wayne, IN area as this position is an on-site position ESSENTIAL PURPOSE OF THIS POSITION: The Product champion supports the product and market functions. The Product champion is responsible for supporting all aspects of the product lines including, financial analysis, performance to forecast, performance to plan, sales team support, selling pricing strategy execution, product promotions, new supplier identification, and alternate product identification. The Product champion leads the product category supporting development and execution of programs that improve product line sales and profitability performance.
ESSENTIAL DUTIES AND RESPONSIBILITIES: - Supports the development and execution of a comprehensive business plan for the market segment of electrical insulation related products. As part of the strategy, develop the core positioning and messaging for each assigned market segment and product category.
- Supports costing functions and suggests best manufacturing practices for in-house fabricated products.
- Analyzes competitiveness of each product offering and product trends in the marketplace. Use this analysis to develop strategies for assigned products.
- Conducts market research and customer interviews to identify technology and innovation trends in the assigned market segments. Monitor market segment trends and identify opportunities for new products and services. Understand customer needs in the market by visiting customers.
- Support market segmentation analysis for each assigned segment: identify market size, prepare and maintain the competitive landscape.
- Support and develop go-to-market strategies for new products. Plan the launch of new products, develop product literature/training materials as needed and manage the cross-functional implementation of the product launch plan.
- In collaboration with inside sales, outside sales, and pricing; support the development of a pricing strategy to balance profit margins with customer satisfaction and meet revenue goals.
- Coordinate elements of marketing communications for assigned market segments and product categories. Collaborate with the VP of Marketing, marketing management and other Product Champions to execute a well-coordinated plan.
- Coordinate development and deployment of sales training materials to support new product introductions and existing product lines, including value-selling material.
EDUCATION AND EXPERIENCE REQUIREMENTS: - Bachelor’s Degree in Engineering, Management, Marketing or equivalent
- May consider experience in lieu of education
- 2+ years of experience managing industrial product lines, required
- 3 + years Industrial distribution experience, required
- 1-3 year’s experience in successfully supporting sales teams with business insights, sales tools, product specification/selection materials, training, and product presentations, required
- Prior experience supporting successful B2B product marketing campaigns to the industrial, automotive, energy, and commercial market segments, preferred
- Prior electrical market knowledge, preferred.
ADDITIONAL QUALIFICATIONS: - Excellent written and oral communication and presentation skills.
- Ability to effectively present information to top management, customers, and vendors.
- Must demonstrate strong problem solving skills and analytical skills
- Ability to define problems, collect data, establish facts, and draw valid conclusions.
- Ability to effectively and efficiently manage and keep projects on-track.
- Strong interpersonal and negotiation skills
- Ability to build and maintain relationships
- Ability to participate in cross-functional teams
COMPUTER EQUIPMENT AND SOFTWARE REQUIREMENTS: - Uses noncomplex office equipment and communication devices such as computers, Microsoft Office suite software and mobile technology
- Must have functional working knowledge of Microsoft Excel, PowerPoint, and Word. Experience with Microsoft Access preferred.
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