Marketing Specialist - Event Coordinator

Location

Schenectady, NY | United States

Job description

Position: Marketing Specialist Event Coordinator

Location: Remote position is open to residents of the Albany NY metro area

What do we do

Transfinder is a leading provider of transportation management and communication solutions delivering faster safer and smarter technology for school districts and municipal governments. With a focus on client satisfaction the company combines its innovative solutions with awardwinning customer service fostering longterm relationships based on respect confidence integrity and trust. Widely used by over 2000 School Districts nationwide and in Canada Transfinder is dedicated to ensuring their clients have the best possible transportation experience.

What you ll love about working at Transfinder

• CuttingEdge Technology: Work with the latest technology built upon Esris industryleading mapping and GIS technology.
• Collaborative Environment: Join a teamfocused workplace with an opendoor management style and an entrepreneurial spirit.
• ClientCentric Culture: Experience a strong culture that encourages employees to anticipate and meet client needs fosters ownership of support and service issues and builds longterm relationships based on respect confidence integrity and trust.
• AwardWinning: Weve earned multiple "Best Places to Work" awards for our exceptional workplace.
• Work from Home: Enjoy the opportunity to work 100% remotely in Texas or New York State.
• Diverse Challenges: Youll work on all aspects and levels of complexity to support our product suite.
  

What will you be doing

Transfinder a national leader in student transportation solutions for school districts throughout the United States and Canada is seeking a talented and organized Marketing Specialist Event Coordinator to join our marketing team. This role is crucial in supporting our marketing and event initiatives ensuring seamless execution and maximizing engagement.

• Manage conference and tradeshow logistics including schedule and activities booking space and onsite needs packing sorting and shipping of items staff travel arrangements budget tracking and analyzing event success leads and ROI.
  
• Assistant VP of Marketing on Transfinder hosted conferences and events including onsite logistics hotels travel food and beverage conference communications (Pre onsite and post) and website. Track expenses and analyze KPIs and success.
• Support and manage public procurement tracking and reporting to various organizations.
• Manage memberships and associations along with communication delivering blog content to members on Transfinder solutions and case studies.
• Partner with Sales and Sales Enablement to coordinate source track and assemble assets for RFP submissions . Ensure accuracy professionalism and adherence to deadlines. Includes creation of standard company information.
• Support and manage public procurement tracking and reporting to various organizations.
• Write proofread typeset and graphic design of print and digital media case studies and articles.
• Production assistance and traffic for all types of marketing including photo and video shoots and production.
• Support in managing webinars including registration attendee tracking and platform utilization. Assist in delivering blog content and member communications.
• Analyze web traffic leads and CRM data to inform marketing strategies and track campaign performance.
• Manage elements of CRM for conferences and leads.
• Build and manage marketing automation tools to streamline workflows and optimize campaign execution.

Requirements

Must have experience.

• Minimum 5 years of experience in marketing and event management .
• Adept in Adobe Creative Suite proposal writing software and Dynamics CRM (a plus).
• Strong organizational skills and meticulous attention to detail.
• Excellent written and verbal communication skills.
• Ability to multitask effectively and prioritize in a fastpaced environment.
• Creativity and resourcefulness in problemsolving.
• Knowledge of marketing data and analytics a plus.
  

Benefits

Salary $65000 to $75000

Salary is established based on various factors including but not limited to prior employment history/job related knowledge education and training skills and geographic location.

These factors are taken into consideration during the employment offer process.

Job tags

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