Marshall Graham
Location
Saint Cloud, MN | United States
Job description
This is a remote position.
Dynamic and forwardthinking consulting firm that specializes in providing strategic support to minority and womenowned law firms. Our mission is to empower and elevate these law firms by offering tailored solutions guidance and resources to help them thrive in the legal industry. We are dedicated to fostering diversity equity and inclusion in the legal field and creating a more inclusive legal landscape.
Job Description:
We are seeking a creative and passionate Social Media Coordinator to join our team and play a crucial role in amplifying our mission and brand presence on various social media platforms. As a Social Media Coordinator you will be responsible for developing and implementing social media strategies to engage our target audience build brand awareness and support our consulting efforts.
Responsibilities:
Content Creation:
Create engaging and compelling social media content that reflects our brands voice and values.
Develop a content calendar to plan and schedule posts in advance.
Utilize graphic design tools and resources to create visually appealing graphics and images.
Platform Management:
Manage and maintain our presence on various social media platforms including but not limited to LinkedIn Twitter and Instagram.
Monitor and respond to comments and messages in a timely and professional manner.
Stay uptodate with platform trends and algorithm changes to optimize content reach.
Audience Engagement:
Build and nurture a strong online community by engaging with followers clients and industry influencers.
Encourage usergenerated content and testimonials to showcase our impact.
Implement strategies to increase followers and engagement rates.
Analytics and Reporting:
Track key social media metrics and provide regular reports on performance.
Analyze data to identify trends and opportunities for improvement.
Adjust strategies based on performance data to optimize results.
Campaigns and Promotions:
Collaborate with the marketing team to plan and execute social media campaigns and promotions.
Manage paid advertising campaigns on social media platforms when necessary.
Research and Trends:
Stay informed about industry trends emerging platforms and competitors social media strategies.
Recommend and implement innovative approaches to enhance our social media presence.
Qualifications:
Bachelors degree in Marketing Communications or a related field (or equivalent experience).
Proven experience in social media management and content creation.
Strong understanding of social media platforms trends and best practices.
Excellent written and verbal communication skills.
Graphic design skills and proficiency with design tools (e.g. Canva Adobe Creative Suite) is a plus.
Ability to work independently and collaboratively in a fastpaced environment.
A passion for diversity equity and inclusion in the legal industry.
Job tags
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