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Marketing Manager


Nicole Freer Group


Location

Katy, TX | United States


Job description

At Nicole Freer Group, marketing is about building brand awareness. We’re looking for an experienced and versatile marketing manager who’s eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing internal team members and vendor partners. The marketing manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines to meet the company's ever-changing needs. Responsibilities: • Developing strategies and tactics to boost the company’s reputation and drive qualified traffic • Deploying successful marketing campaigns from ideation to execution • Experimenting with various organic and paid acquisition channels • Help guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets • Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels • Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads • Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets • Manages the marketing efforts of a group of real estate agents to improve their online presence in search results. • Manages website design, content, SEO development, and tracking analytics to ensure all content is up to date and relevant Qualifications: • Proven success in developing marketing plans and campaigns • Excellent written and verbal communication skills • Strong project management, multitasking, and decision-making skills • Metrics-driven marketing mind with an eye for creativity • Experience with marketing automation and CRM tools Preferred skills and qualifications • Proficiency with online marketing and social media strategy • Proven success in designing interactive applications and networking platforms • Willingness to travel around the Houston metro area About Company: Nicole Freer Group is a top-producing real estate team in the Houston Metro. Since 2013, the Nicole Freer Group has been able to help over 2,500 families, resulting in over $975M in sales volume, and is ranked #7 in the Houston Metro Area by the Houston Business Journal. Since the opening of their brokerage in 2020, team leaders Nicole & Doug Freer have run it as a single-team brokerage. They are excited to announce they are opening it to other teams and independent agents.


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