Walmart Inc.
Location
Hoboken, NJ | United States
Job description
Manager, Creative - Copy, Home
About Walmart Marketing
Named Ad Age’s Marketer of the Year in 2022, you’ll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation – all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you’ve been looking for.
Our preference for this role would be centered to Hoboken, NJ . We’re moving toward 3 days in the office per week, with flexibility.
Copy Manager
Want to be the voice behind the world’s largest retail brand—a dynamic intersection of retail and advertising? Here’s your chance to take the mic. We’re on a mission to change the conversation around Walmart and make a real difference in people’s everyday lives by helping them save money and live better.
As the Manager, Copy, for Home, you’ll elevate customer perceptions about Walmart’s home dept. through on-the-pulse multichannel storytelling.
As a writer/people manager at Walmart, you’ll oversee the vision ’ s execution—and on any given day, week, campaign , or asset, that vision will vary. Y ou’ll regularly come up with breakthrough creative ideas while framing the narratives and relationships that sell them. You’ll help identify , foster, and allocate creative talent within the team to meet a variety of current and future creative needs as the strategic sounding board and mentor for the Home writing team.
You’re adept at all things campaign and current: you can write short , trend-driven home videos in a pinch , have multiple writing tools in your kit , and are plugged in—and excited—about all things home . And y our portfolio reflects this. You will report to the Style Creative Director, Copy.
Essential f unctions:
Clears hurdles so the team meets every deadline and can craft best-in-class creative at all times.
Serves as a thought leader to elevate all work.
Accountable for necessary (and sometimes difficult) partner communications and creative optimization.
Player/coach who proactively—and positively—mentors and develops team talent, filling in as a writer only as needed.
Creates and delivers impactful presentations by partnering with designers and confidently speaks to creative choices when presenting.
Provide supervision and development opportunities for copywriters within your vertical/campaigns by editing, sharing constructive feedback, assigning work, and providing support and recognition.
Keep up with industry trends, best practices, and the competitive landscape, as well as collaborate with creative leadership, business owners, and other cross-functional stakeholders to translate business objectives into actionable marketing messages.
Adhere to and contribute to the evolution of the Walmart brand tone of voice and Walmart copy style guide.
Ability to work autonomously and self-manage, as well as collaborate closely.
Positive, collaborative work ethic and willingness to roll up your sleeves to do what it takes to get the job done, i.e., a high EQ.
(Acts as a thought partner to external agencies to ensure the work aligns with our brand guidelines and marketing goals— when needed.)
Minimum Qualifications:
B A in Journalism , Creative Writing, Advertising, or related field and 5 years of experience in copywriting OR 7+ years of experience copywriting.
7+ years of experience developing copy concepts/campaigns.
5+ years of creative agency and/or editorial experience with video focus.
5+ years of experience copywriting in a retail environment.
5+ years of experience managing copywriters.
How you’ll thrive at Walmart:
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.
Who We Are
Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 1 year's experience in interactive design,Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Content Management Systems, Managing interactive projects in an online creative or related digital field, Working for or with creative agencies, Working with Design Software (For example, Adobe Creative Suite), including proficiency in advanced functions (For example, multi-layer masking and compositing)Job tags
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