Senior Product Manager, App Store Connect - Developer Marketing Tools
Location
Cupertino, CA | United States
Job description
The App Store is the world's safest and most vibrant app marketplace, serving more than half a billion people each week. Since the App Store launched in 2008, it has helped creators, dreamers, and learners of all ages and backgrounds connect with the tools and information they need to build a brighter future and a better world. It has enabled countless new companies, spawned new industries and created millions of jobs. A significant driver of the global economy, the App Store facilitated over a $1 trillion in developer billings and sales in 2022 alone, rewarding developers and entrepreneurs for their hard work and creativity. And we believe we’re just getting started!
As the Product Manager for Developer Marketing Tools, you’ll be in charge of envisioning products and defining a roadmap to help app developers reach millions of customers around the world through the App Store. You will work with cross functional teams to launch new capabilities that will have an immediate impact on millions of developers that rely on the App Store to build and grow their businesses.
Key Qualifications
- 10+ years of experience in product management where you’ve delivered complex products for app developers or sellers/publishers on a marketplace that improved user satisfaction while helping them achieve their business goals
- Understands mechanics of user acquisition and marketing technologies on mobile platforms; knows how to help developers or sellers find customers through marketing tools like product pages and creative assets; marketing experience at a digital platform, app, or media company a plus
- Effectively collaborates across variety of technical and non-technical functions to drive towards common product goals
- Experience problem-solving in marketplaces at Apple's scale (e.g. millions of users and developers, etc)
- Exceptional interpersonal skills; thrives in highly collaborative projects, effective at building consensus, fostering trust, handling decisions with ease while navigating ambiguity
- Strong analytical abilities to identify key opportunities and measure impact
- Strong written, communication and storytelling skills, including the ability to create and deliver compelling presentations that convey complex ideas clearly to audiences of all levels
Description
Responsible for envisioning and delivering the next generation of marketing tools for App Store developers across iPhone, iPad, Mac, Apple Watch, Apple TV and Vision Pro
Understand app developers’ goals for driving business outcomes on the App Store and be an advocate of their needs and challenges to create a great developer experience in App Store Connect
Define product requirements for global markets from conception to launch and monitor adoption to evaluate success
Balance input from a wide variety of internal partners with potentially competing priorities and timelines
Work with Engineering, Design, Program Managers, and Marketing teams to plan, build, and launch high-quality products
Research, identify, and direct organization towards opportunities to make the experience better for developers worldwide
Aware of the competitive landscape and emerging technologies and develop insights to inform product development
Education & Experience
Additional Requirements
Pay & Benefits
- At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $188,000.00 and $282,500.00, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits. Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program. Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
Responsible for envisioning and delivering the next generation of marketing tools for App Store developers across iPhone, iPad, Mac, Apple Watch, Apple TV and Vision Pro
Understand app developers’ goals for driving business outcomes on the App Store and be an advocate of their needs and challenges to create a great developer experience in App Store Connect
Define product requirements for global markets from conception to launch and monitor adoption to evaluate success
Balance input from a wide variety of internal partners with potentially competing priorities and timelines
Work with Engineering, Design, Program Managers, and Marketing teams to plan, build, and launch high-quality products
Research, identify, and direct organization towards opportunities to make the experience better for developers worldwide
Aware of the competitive landscape and emerging technologies and develop insights to inform product development
Job tags
Salary
