Location
Jersey City, NJ | United States
Job description
CherryRoad Technologies was founded in 1983 and has since established itself as a trusted partner in the realm of technology and business consulting. With headquarters in the United States, the company operates globally, catering to a diverse customer base.
Core Offerings: CherryRoad specializes in providing comprehensive solutions in the following areas:
ERP Consulting: CherryRoad is recognized for its expertise in Enterprise Resource Planning (ERP) systems. We offer end-to-end services, including implementation, customization, upgrades, and support for leading Enterprise Resource Planning (ERP) platforms like Oracle, PeopleSoft, Infor, and more.
Cloud Solutions: The company helps businesses leverage cloud technologies effectively. This includes cloud migration, implementation, and optimization of cloud-based applications to enhance efficiency and scalability.
Technology Services: CherryRoad offers a wide array of technology services, encompassing application development, cybersecurity, data analytics, and IT infrastructure management.
Managed Services: We provide ongoing support and managed services to ensure the seamless functioning of technology systems, offering proactive maintenance and troubleshooting.
Key Strengths: Expertise: CherryRoad boasts a team of seasoned professionals with deep expertise in technology consulting and a thorough understanding of diverse industries.
Innovation: The company is committed to staying at the forefront of technological advancements, constantly innovating to deliver cutting-edge solutions.
Client-Centric Approach: CherryRoad places a strong emphasis on understanding clients' unique needs and tailoring solutions to meet their specific business objectives.
Collaborative Partnerships: They cultivate strong partnerships with technology leaders and maintain certifications that showcase their commitment to quality and excellence.
Company Culture: CherryRoad fosters a culture of collaboration, continuous learning, and innovation. Their work environment encourages employees to think creatively, solve complex problems, and deliver high-quality solutions to clients.
Customers: CherryRoad Technologies serves clients across various industries, including but not limited to government, education, healthcare, finance, manufacturing, and retail.
The Position Reporting into the Executive Vice President in charge of business development, the Marketing Manager will be responsible for developing and executing strategic marketing initiatives to drive awareness, lead generation, and brand visibility within our target market. The individual in this position will collaborate closely with cross-functional teams to create compelling marketing campaigns that effectively showcase our expertise in ERP solutions.
Key Responsibilities Strategic Planning: Develop comprehensive marketing strategies aligned with the firm's goals and market trends to increase brand awareness and market share within the ERP industry.
Collaboration: Work closely with the sales team to develop marketing materials aligned with sales objectives and support them with necessary tools for lead conversion.
Content Creation: Oversee the creation of engaging and informative content, including whitepapers, case studies, blog posts, videos, and other collateral to showcase our firm's expertise in ERP consulting.
Digital Marketing: Drive digital marketing efforts, including SEO/SEM, PPC advertising, social media marketing, and website optimization to increase online visibility and inbound traffic.
Campaign Development: Create and manage integrated marketing campaigns across various channels (digital, social media, events, email, etc.) to generate leads and nurture client relationships.
Market Research: Conduct market research and analysis to identify market trends, customer needs, and competitor strategies to refine marketing approaches and stay ahead in the industry.
Event Management: Plan, coordinate, and execute events such as webinars, workshops, and industry conferences to promote the firm's services and establish thought leadership.
• Strong analytical skills and proficiency in marketing analytics tools.
• Excellent communication, leadership, and project management skills.
• Ability to multitask, prioritize, and work effectively in a fast-paced environment.
• Strategic thinker with a creative approach to problem-solving.
• Results-driven with a focus on achieving measurable outcomes.
• Ability to thrive in a collaborative, cross-functional environment.
• Adaptable and open to embracing new technologies and marketing trends.
Education and Qualifications • Bachelor's degree in marketing, business administration, or related field.
• 2-5 years of experience in marketing roles within the technology or consulting industry, with a focus on B2B marketing.
• Proven track record in developing and executing successful marketing strategies and campaigns.
As a CherryRoad employee, you can expect to work with seasoned and practical experts to deliver solutions that maximize enterprise performance. And, unlike some bigger companies - where you often get lost in the crowd - at CherryRoad you can expect a refreshing and personal culture that encourages idea sharing and collaboration. Here, your knowledge, abilities, and work experience count. Your contributions are meaningful and appreciated.
At CherryRoad Technologies...opportunity becomes achievement.
EOE/MFDV
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