Nomad Internet
Location
New Braunfels, TX | United States
Job description
This is a remote position.
Job Title: Marketing Manager
Location: Remote/US
Company Overview:
We started Nomad Internet because we believe that rural communities are special but remote areas can be very challenging without access to reliable highspeed internet. If you have ever experienced living in a rural community you can understand the struggles of poor internet quality. It can ruin your whole day to plan around the internet randomly going out .
Rural communities need access to HighSpeed Internet just as much as urban folks do. But they are often left out of the Internet conversation in America. Then they are expected to be ok with 2nd class internet. The same internet that has been publicly funded over and over again without any improvements.
We felt it was time for a change! Over the last 4 years with the help of rural communities around the country we are now one of the largest rural internet providers in the country!
Nomad Internet provides the best wireless internet you can possibly experience. With our use of Cband spectrum and the Nomad Omega Air and Raptor modems most Nomad Internet customers experience speeds between 100200mbs. Plus the Nomad Air Travel option allows customers to take this internet anywhere they travel!
At Nomad Internet we are the best in the world at one thing: Rural Internet. Our entire focus is bringing reliable highspeed wifi to rural communities and we want you to put us to the test.
Position Overview
As part of that vision we re looking for a creative and datadriven marketer to help us scale our growth on digital marketing channels for Nomad Internet! This individual will be tasked with supporting performance for some of our key service lines such as residential business and affiliates and will optimize our performance on our core channels such as Facebook Newsletters Google and Tiktok.
You should be comfortable with optimizing budgets across multiple channels and delivering clear CAC and ROAS targets. You will succeed if you are skilled at evaluating signals from multiple platforms and be able to identify trends by looking at attribution and site analytics tools to understand the underlying marketing drivers of business performance. In addition curiosity an analytical mentality and a cando attitude will also be key to success in this role! Above all you embody the Nomad Internet mission of providing access to the internet for rural communities.
WHAT YOU GET TO DO EVERY DAY
Build upload and launch new campaigns/ads for paid search YouTube and display across multiple ad platforms. Ensure everything is aligned with quality assurance guidelines.
Optimize media campaigns on core channels such as Google Ads Facebook and TikTok against CAC and patient volume targets
Leading the daytoday management and optimization of Nomad Affiliate accounts across the country.
Own the roadmap for newsletter and subscription services.
Establish and execute a gotomarket plan to grow their existing offering of newsletter products and oversee the rollout of new product lines in subscription services.
Develop and execute a growth strategy for our internet service including identifying target customers creating inbound marketing campaigns outbound campaigns on social media and email and managing and optimizing the entire sales pipeline
Work with creative and design partners to hypothesize creative tests produce creative briefs and generate topperforming ad ideas
Identify creative media and landing page tests that unlock conversion and better economics for our internet plans
Analyze fluctuations in performance and crosschannel data to identify factors driving impact to channels and the business in order to take performance to the next level
WHAT YOU BRING TO THE ROLE
12 years of highperformance experience working on creative marketing teams and growth initiatives ideally in DTC/eCommerce
Experience in some combination of paid social and paid search (Plus: influencers affiliates SEO or display)
Analytical mentality and handson experience with Google Sheets and Looker or any other data tool to produce reports. Experience with SQL is a plus.
Strong project management skills with the ability to handle multiple projects and the desire to bring structure to undefined procedures
Strong attention to detail
Passion for the Nomad Internet brand and the mission of expanding access to rural internet access.
Eagerness to join a fastgrowing startup
Job tags
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