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Location

Alexandria, VA | United States

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Job description

Job Responsibilites:

• Managing the entire sales & marketing area.
• Advising on the best marketing and sales courses of action and directing implementation of ideas and campaigns.
• Collaborating with marketing personnel and contractors to achieve marketing and sales goals.
• Organizing and managing all new marketing campaigns and product launches or removals.
• Ensuring appropriate ROI is being achieved by each campaign.
• Applying quality control on campaigns.
• Budgeting for different projects and investing in those with the greatest returns.
• Using feedback and surveys to properly market to our public.
• Overseeing and optimizing our social media marketing campaigns.
• Utilizing statistical analysis to implement the more profitable strategies.
• Managing and advising on SEO and coordination with website team.
• Overseeing all email campaigns.
• Optimizing engagement with Public Outreach division for brand recognition.
• Advising sales team on how to improve sales strategies.

Experience you will need:

• Minimum 5 years of experience in online marketing.
• Minimum 2 years of sales management experience.
• Successful experience in funnels, analytics, statistics utilization, ads, SEO and general marketing campaigns.

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Job tags

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Salary