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Manager, Marketing Planning And Strategy - Member Retention & Benefits Utilization Walmart+


Walmart Inc.


Location

Hoboken, NJ | United States


Job description

What you'll do at

Position Summary...

What you'll do...

About Marketing

Walmart Marketing is looking for an experienced Marketing Manager to join the Walmart + (W+) retention team as the leader of our paid member marketing strategy. This role will be laser focused on increasing benefit utilization among our member base and will be expected to drive engagement by developing & implementing best-in-class lifecycle marketing strategies. 

The ideal candidate will be an innovative, data-driven, strategic, & performance-oriented marketer with a strong passion for the customer. They should be equipped with expertise in in the CRM/loyalty space and should come with prior experience managing owned marketing channels include email, push notifications, in-app messaging, site marketing, direct mail, and more. It will be imperative that this individual be able to manage long-term, strategic projects while also staying on top of day-to-day executional needs.

This role will collaborate closely with cross-functional partners across the enterprise to unlock novel marketing capabilities & establish data pipelines to support a robust, innovative roadmap. This is a key role on the W+ Marketing team that offers a unique opportunity to impact on our overall metrics while shaping & growing the W+ program at large.

Location for this role: Hoboken, NJ. We’re moving toward 2-3 days in the office per week, with flexibility.

What you’ll do:

What you’ll bring:

Preferred Qualifications:

Master of Business Administration or related field

Prior experience at a start-up and/or subscription business

5+ years performance marketing experience, with a loyalty/CRM focus

Benefits & Perks: 

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more. 

Equal Opportunity Employer 

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people. 

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement.  From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
experience in marketing or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location...

221 RIVER ST, HOBOKEN, NJ 07030, United States of America


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