ABC News Consumer Insights Intern, Summer/Fall 2024
Location
Burbank, CA | United States
Job description
Job Summary:
About the Role & Team
How do ABC News programs, both on broadcast television and in the streaming space, fare among different audiences and how can they do better?
Our team works across the ABC News organization to understand these questions and more through a combination of measurement reporting as well as qualitative and quantitative methodologies (such as focus groups and surveys)! If selected for this role, you will report to the Senior Manager, Research.
What You Will Do
This internship, supporting the ABC News Consumer Insights team, explores the attitudes and behaviors that contribute to news viewership as well as reporting on that viewership across platforms.
- Assisting the Senior Managers on projects specific to ABC News programs and properties
- Aiding in both the quantitative and qualitative phases of research – survey and focus group development, data analysis, report-making, and presentations to partners
- Monitoring several sources of syndicated research and synthesizing into digestible reports for ABC News partners
- Cultivating insights on different audience groups, such as Gen Z and our diverse audiences, to advise audience growth strategies
- Helping to create a set of templates to aid in data visualization and presentations
- Assisting in creating ratings reports & analysis on a regular basis
- Scheduling presentations and assisting in meeting set-ups
- Assist sister brands (FX, National Geographic, et al.) with various projects and metadata verification
Required Qualifications & Skills
- A strong passion for understanding the motivations and behaviors related to news viewership
- Experience creating aesthetically pleasing PowerPoint documents, emails, and Word documents
- Strong analytical and problem-solving skills
- Basic knowledge in Microsoft Excel and PowerPoint
- Strong time management and organization skills
- Strong attention to detail and ability to prepare analyses under time critical deadlines
- Excellent oral and written communication skills
- A strong interest in News and Entertainment programs!
Preferred Qualifications
- Familiarity with Tableau, or similar data visualization/analysis tools
- Previous experience in an analytical field, preferably in news and/or media or an analytical field
Education
- Undergraduate students in their Junior or Senior year (or recently graduated within the past 6 months) in an analytical field, preferably in news and/or media
Eligibility Requirements & Program Information
Candidates for this opportunity MUST meet all of the below requirements:
- Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR have graduated from a college/university within 6 months at time of application posting OR currently participating in a Disney College Program or Disney Internship
- Be at least 18 years of age
- Possess unrestricted work authorization
- Have not completed one year of continual employment on a Disney internship or Disney College Program
Additional Information
- The approximate dates of this internship are June 2024 through January 2025
- Able to be fully available for the duration of the internship, 40 hours each week
- Able to have a consistent, reliable work schedule throughout the internship
- This internship is a remote position and requires a working, reliable internet connection as well as a quiet, dedicated workspace
The pay rate for this internship in New York is $21.70 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits. To learn more about our benefits visit:
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