Director, Membership

Location

Rockville, MD | United States

Job description

The American Association of Immunologists (AAI), located in Rockville, MD, is a scientific /medical society dedicated to advancing the field of immunology and fostering development opportunities for researchers at every career stage. AAI is seeking a Director of Membership to shape and execute membership growth, engagement, and retention strategies. This is an excellent opportunity to join a transforming organization and make a positive impact in the field of immunology. AAI offers a benefits package designed to attract, reward, and retain talented individuals who are committed to excellence in everything they do. This position offers a hybrid schedule with two days in the office.

Position Summary

Reporting to the Chief Membership and Engagement Officer (CMEO), the Director of Membership enhances member benefits and services in alignment with AAI's strategic objectives. This newly created position will collaborate closely with AAI staff, designated committees, AAI members, volunteer leaders, vendors, and other stakeholders to enhance member benefits and services, ultimately meeting evolving member needs.

AAI is at a pivotal juncture in its illustrious history, with a firm commitment from its leadership to deepen engagement with existing members and attract new ones. The Director of Membership plays a key role in raising awareness among immunologists and scientists of the exceptional value provided by AAI's programs and services.

Responsibilities

• Collaborate with the CMEO, staff, and key stakeholders to develop a membership growth plan that includes strategies for engagement, retention, and recruitment.
• Monitor and analyze membership trends, making necessary adjustments to strategies.
• Identify and oversee the implementation of relevant market research efforts to define the universe of potential members, according to leadership’s membership goals.
• Identify potential target audiences and new avenues for membership expansion.
• Collaborate with the Director of Marketing to identify member/audience needs, including through market segment assessments.
• Create compelling value propositions that address the needs of current and prospective members.
• Initiate and manage strategic partnerships to bolster member recruitment and retention efforts.
• Enhance existing and develop new membership resources, opportunities, and pricing structures in collaboration with colleagues.
• Partner with the Director of Marketing to devise targeted marketing campaigns and outreach initiatives.
• Collaborate with various departments to implement engagement-enhancing programs based on member research.
• Coordinate with the Director of Marketing and the Director of Communications to craft consistent, member-centric messaging across all channels to improve retention and engagement.
• Establish methods to regularly assess and quantify member engagement and satisfaction, allowing for progress measurement and informed strategy adjustments.
• Supervise and develop the Membership Manager, a direct report to this position.
• Collaborate with the IT department to streamline processes and contribute to requirements as they explore new Association Management System (AMS) options.
• Ensure compliance with data protection regulations and maintain the security and confidentiality of member information.
• Promptly and effectively respond to member queries and requests in coordination with the Membership Manager.
• Oversee membership applications, renewals, and invoicing.
• Provide support for the Membership Committee and other relevant AAI committees.
• Under the direction of the CEO and CMEO, keep the AAI Council informed and updated on issues for which this position has oversight.
• Participate in Council meetings, including off-site meetings, as required.
• Develop and manage the membership budget in collaboration with AAI's finance team.
• Manage or liaise with external consultants and vendors as necessary.

Skills and Abilities

• Exceptional communication skills
• Strong leadership capabilities
• Deep commitment to Diversity, Equity, Accessibility, and Inclusion (DEAI)
• Strong sense of self-awareness and transparency
• Outstanding interpersonal and communication skills, encompassing both oral and written communication, and an engaging presentation style
• Ability to travel up to 15%

Required Education and/or Experience

• Bachelor's degree in business, marketing, communications, or related field
• Minimum of seven years of proven experience in growing membership, recruitment, and engagement 
• Previous membership experience in an association
• Minimum of five years in a director or senior-level administrative management role
• Supervisory experience
• Experience working with contractors and vendors
• Proficiency in using market analysis and indicators to develop new products, programs, or services
• Familiarity with customer databases, including Association Management Systems (AMS), Content Management Systems (CMS), Customer Relationship Management (CRM) systems, and marketing automation tools

How To Apply

If you believe you meet the requirements, please submit a resume, cover letter, and two work samples to the Apply button below.

Additional inquiries and questions can be emailed to Beth Cessna at jobs @cessnasearch.com or contact 202-232-1765.

About the American Association of Immunologists (AAI)

The American Association of Immunologists, located in Rockville, MD, is an association of professionally trained scientists from all over the world dedicated to advancing the knowledge of immunology and its related disciplines, fostering the interchange of ideas and information among investigators, and addressing the potential integration of immunologic principles into clinical practice. The association serves its members by providing a center for the dissemination of information relevant to the field and its practices, organizing and sponsoring educational and professional opportunities, planning and presenting scientific meetings, addressing membership-derived issues and opinions, and responding to important funding and policy challenges.

AAI is dedicated to building a team of professionals that is as diverse as its members. AAI is proud to be an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

About Cessna & Associates, LLC

Cessna & Associates, LLC is a boutique HR consultancy partnering with mission-driven non profit organizations. Our goal is to identify the best potential candidates that the market has to offer.

The Power of Diversity, Equity, and Inclusion Fuels Success

Cessna & Associates embraces and celebrates the strength that diversity brings to our organization. Just as we are deliberate in our own pursuit of Diversity, Equity, and Inclusion initiatives, our efforts support our clients' DEI success. We drive every search with an unyielding focus to create an even playing field for all candidates and assess their ability to be "culture adds," not merely "fits" for our clients. Our team builds and nurtures this rich tapestry of diversity for ourselves and for our clients.

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