Vita Coco
Location
Oklahoma | United States
Job description
Vita Coco, the leading coconut water brand, launched in 2004 when two friends, Michael Kirban and Ira Liran learned about the tropical elixir after a chance encounter at a New York City bar. Not only did their discovery bring coconut water into the mainstream beverage aisle, it rebranded coconut water as a premium lifestyle drink and helped propel the trend of natural-functional beverages. Fast forward 15 years, and Vita Coco is available in 30 countries and has expanded coconut water into new occasions with innovations like Vita Coco Sparkling, Pressed, Coconutmilk, and Coconut Oil.
In 2018, All Market Inc., the parent company created by Michael and Ira, expanded into a true portfolio company, making it one of the largest independent and privately-owned beverage companies in the world. With the acquisition of RUNA, a clean energy drink, and the creation of Ever & Ever, an environmentally-minded, sustainably-packaged water category, the company is changing the ready-to-drink beverage landscape by offering its consumers better-for-you, yet convenient, options. Despite massive growth and success, AMI maintains the same entrepreneurial spirit on which it was founded, with a can-do culture that’s just beginning to tap the potential of the better-for-you beverage space.
Vita Coco is headquartered in New York City with international offices in Hong Kong, Singapore and London.
The Director of National Accounts – Commercial - Food Service will be responsible for leading the development and execution of sales strategies and plans to achieve distribution and availability at both National and Regional On Premise Chains- such as Taco Bell, Starbucks, Jamba Juice, El Pollo Loco and Chipotle to name a few. The successful candidate will have demonstrated the ability to create and implement customer oriented joint business plans and be able to work collaboratively across all cross functional internal departments to manage specific customer distribution & marketing investments maximizing profitability and driving share for TVCC within Commercial Food Service Channels. This role will report to the SVP of Strategic Accounts and will be located within driving distance of a major US Mainland Airport. The successful candidate will be have a minimum of 5 years experience calling on the Tecnomic 100 in a sales or marketing capacity within a CPG organization.
MAIN RESPONSIBILITIES:
• Define and implement strategy to achieve distribution within the Technomic 100 Strategic Accounts
• Partner with Internal & External Customer Marketing resources towards the execution and activation of activities that support achieving mutually developed/agreed annual business plans.
• Define and grow HQ relationships- implement critical initiatives to drive joint-business planning- remove roadblocks internally and externally to deliver on strategy
• Negotiate long term contracts and pricing with key chains customers
• Collaborate closely with cross-functional leaders – specifically Sales Operations Logistics & Planning, Marketing, and Finance
• Create win/win programs and agreements that benefit not only the customer, but our RTM partners which include DSD & Broadline Distributors
QUALIFICATIONS, SKILLS, KNOWLEDGE & EXPERIENCE:
• Seasoned sales experience required with a demonstration of sales management resulting in profitable volume- customer penetration and relationship building- leading a trade budget and achieving consistent- profitable growth
• Prior leadership- direct managerial experience demonstrating the ability to lead and manage a team of sales professionals in the foodservice industry and with a major distributor(s) is strongly preferred
• Experience in CPG- restaurant- culinary- and/or foodservice distributor industry required
• Command of business & financial acuity shown by discernment that not every sales opportunity is equal and a track record of securing profitable volume and walking away from less profitable opportunities
• Strong analytical skills demonstrated by previous experience utilizing systems for tracking and recording sales- effective business planning and data-driven strategy for maintaining current and securing new customer relationships
• Effective interpersonal skills- demonstrated by the ability to build a customer-ready presentation- influence- and negotiation with internal and external collaborators
• Passion to challenge the status quo and find new solutions and drive out of the box ideas
• Not afraid to "roll up sleeves" with individual contributor responsibilities; seeks to go beyond comfort to learn
The Vita Coco Company is committed to the principles of equal employment. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation because of age, race, religion, color, national origin, gender, sex, sexual orientation (including transgender status, gender identity or expression), physical or mental disability, genetic information, marital status, AIDS/HIV status, military service, veteran status, or any other status protected by federal, state, or local laws. The Company is dedicated to the fulfillment of this policy in regard to all aspects of employment, including but not limited to recruiting, hiring, placement, transfer, training, promotion, rates of pay, and other compensation, termination, and all other terms, conditions, and privileges of employment.
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