Social Media Marketing Coordinator

Location

Elmhurst, IL | United States

Job description

Job Description

Job Description

Benefits/Perks

• Competitive Compensation
• Retirement Plan Offered
• Career Growth Opportunities

Job Summary

We are seeking a talented, experienced and skilled Social Media Coordinator to join our team at Kie&Kate Couture, a brick & mortar/online retail boutique in the western suburbs of Chicago. This individual will play a crucial role in managing our social media platforms, creating engaging content to generate interest and build awareness of our brand, and coordinating marketing efforts. Your responsibilities will include researching current trends, monitoring social media channels, and communicating with existing and potential customers via those channels. The ideal candidate is tech-savvy, with excellent written communication skills and a passion for social media.

Responsibilities

• Conduct research on popular and emerging trends
• Develop and implement social media strategies to increase brand awareness, drive traffic to the store, and ultimately boost sales.
• Discover audience preferences
• Create written, video, and image content for a variety of social media platforms designed to create buzz and pique interest
• Coordinate social media content calendar, ensuring timely and relevant posts
• Monitor and report on web traffic and search engine optimization results and refine social media strategies based on the findings
• Manage paid advertising campaigns across social media platforms
• Utilize photography skills to capture high quality images for social media and marketing purposes
• Create engaging reels and video content to showcase products and engage with our audience.
• Maintain up-to-date knowledge of all social media platforms and updates
• Educate colleagues on best practices in social media
• Respond to customer comments, questions, and concerns submitted via social media in a timely manner
• Work in person, in an office and on the sales floor, engaging with customers and representing our brand in store.

Qualifications

• Bachelor’s degree in Marketing or a related field
• Proven experience as a Social Media Coordinator or similar role
• In-depth knowledge of all major social media platforms and their best practices
• Understanding of search engine optimization strategies, keyword research, Google Analytics, and WordPress
• Excellent written communication skills with the ability to create high volumes of engaging content
• Understanding of best practices in online marketing and social media marketing
• Ability to work in-person at our storefront in Elmhurst, IL

Job tags

Salary