Location
Spring, Montgomery County, TX | United States
Job description
Job Title: Media & Analytics Advisor (Onsite, Part-time)
Location: Spring, TX (Houston area)
Type: Part-time, Onsite
Hours: 20 hours per week (spread over 3 days)
Salary: USD $35.00 $40.00 / hr
Responsibilities:
- Collaborate with internal functions and external parties to provide media expertise.
- Consult on the development and execution of media plans aligning with P&GA's strategy.
- Lead, guide, and track media investment budget, platform, and mix to support P&GA's business and marketing objectives.
- Evaluate the effectiveness and efficiency of media plans through available reporting and analysis.
- Implement and track a holistic measurement strategy across paid media channels with agency partners for in-flight optimization.
- Coordinate and provide measurement and analytics support for integrating paid channels with owned channels.
- Collaborate with global teams, P&GA, and EM communications, media, analytics, and IT teams to share best practices and data strategy.
Preferred Knowledge, Skills, and Experiences:
- Proficiency in Google Analytics and Sitecore.
- Experience in media measurement/MMM.
- Strong understanding of digital marketing and brand management.
- Strategic thinking and innovative mindset.
- Analytical skills with the ability to collaborate effectively.
- Familiarity with Salesforce Marketing Cloud (preferred but not required).
Non-negotiable Requirements:
- Experience with Google Analytics, Sitecore, media measurement/MMM, digital marketing, brand management, strategic thinking, innovation, and collaboration.
Nice-to-have Skills:
- Experience with Salesforce Marketing Cloud.
- Excellent communication skills.
Additional Details:
- Variable compensation: n/a
- Sponsorship possibility: No
- Equity in the position: No
- Relocation available: No
- New position: Yes
- Direct reports: No
- Flexible work hours: No
Contact Information:
Silky Sharma | Recruitment Head | US Staffing Only
Cell: 510-3599-771, 510-437-0385
Email: [email protected]
Job tags
Salary
