Pennsylvania Food Merchants Association
Location
Camp Hill, PA | United States
Job description
Director of Communications & Media Relations
Statewide trade association seeks energetic professional to lead communication efforts, including the development, planning, and implementation of strategies across print, digital media, and media relations.
The Director of Communications and Media Relations reports to the President and CEO and works closely with the Association Services team.
Responsibilities include the following:
• Plan and provide content, design, and photography for bimonthly association magazine
• Plan, host, edit, and post biweekly podcast
• Collaborate with association staff and members to produce yearly publications and reports
• Manage sponsorship communication and advertising schedule
• Plan, manage, and provide content for social media accounts
• Manage the website and update content, as needed
• Provide analytics on social media and website performance
• Leverage social media and website analytics to optimize engagement
• Write press releases and field reporter calls
• Develop email campaigns to share conference details, scholarship information, sponsorship program, and other digital messages, as needed
• Develop eye-catching digital and print promotional materials to share the association’s mission
• Develop promotional materials for the association’s business service and programs
• Work with association staff to plan conferences sessions, programs, and related materials
• Work with on-site audio-visual companies for conference program/speakers
• Write conversational scripts for conferences and events
• Effectively communicate with members, sponsors, and board of directors
• Manage relationships, negotiate pricing and provide print-ready materials to vendors
· Work with Vice President of Association Services on new member outreach and other in-person or virtual events, as needed
Travel: Daytime travel usually once or twice a month; Overnight travel for Annual Conference, Fall Legislative Conference and occasional industry conferences
Software: Adobe Creative Suite, Microsoft Office, Content Management Systems, and Database system
Education: Bachelor’s Degree preferred in communications, journalism, public relations, marketing or other associated major
Experience: Minimum five years of work experience in communications. Demonstrated experience producing print/digital content. Proven track record of engaging with internal (members, customers) and external (press, public officials) stakeholders.
Those interested should send a cover letter, resume, and salary expectations to [email protected] . Make sure to reference “job posting” in Subject line.
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