Customer Communications Manager
Location
Mckinney, TX | United States
Job description
A key member of the Marketing team, the Customer Marketing Manager is a revenue-centric marketer who will increase customer satisfaction through engaging marketing campaigns and use it to leverage business success. The position directly benefits the customer success and marketing teams by increasing customer advocacy (including referrals, written and video testimonials, references), identifying cross-sell and up-sell opportunities, and increasing loyalty and retention.
The DoctorLogic Website Marketing Agency has helped thousands of doctors grow their practice while increasing new patients and outperforming their competition. This is a well-funded company with an industry-shaping platform started by proven entrepreneurs with a successful track record for this type of application.
What Will You Be Doing?
Assist the customer success managers with building rapport with customers to increase renewals, referrals, and cross-sell and upsell opportunities
Lead and manage customer engagement and communication programs, such as in-person/virtual events, workshops, annual conferences, awards programs, onboarding and ongoing nurture campaigns
Assist the customer success managers with connecting with customers to ensure continued education and success throughout the relationship lifecycle
Identifying key customers that can act as a marketing channel through case studies, speaking opportunities, etc.
Help marketing and customer success meet business objectives through customer advocacy initiatives
Tactical responsibilities:
Compose and send customer emails
Manage and maintain engagement and advocacy programs; continually recruit new customer advocates
Manage a library of up-to-date customer success stories
Manage annual/biannual/quarterly customer satisfaction surveys to drive change throughout the organization
Develop a customer lifecycle campaign program and work within the marketing team to implement
Create special marketing content for customer success to help at-risk customers with training
Target happy customers for upsell, cross-sell, and advocacy opportunities
Provide product feedback given by advocates to the Product team
What Will You Bring To The Team?
2+ years of professional marketing experience, spanning roles in Customer Service, Customer Success, Account Management, and/or Customer Marketing
- You are a customer insight enthusiast, with experience in user research, NPS optimization, or using data to drive product led growth
- Strong passion for serving and understanding customers
- You have experience using Salesforce and other automation tools
- You excel in building and growing relationships with both customers
- You can utilize various communication channels, such as Salesforce email nurtures, in-product messaging, and customer-led webinars
- Proven experience creating and executing marketing campaigns that drive customer engagement and advocacy
- Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
- Ability to create effective copy and presentations; graphic design capabilities are a plus
What’s In It For You?
This is your chance to work inside a team that is competitive but still collaborative and thrives on revolutionizing the medical marketing space. We love being creatively strategic together.
An opportunity to get in on the ground floor of our rapidly growing company and work alongside an incredible team of smart and supportive people
The opportunity to work with support, product, and development teams to directly impact the quality of our platform and our customer's performance.
The chance to work with fascinating healthcare providers, whether it’s a plastic surgeon in Beverly Hills or the VP of a healthcare system looking to acquire new patients in a competitive market. You will actively help contribute to their growth and expand their reach to millions of patients.
Our compensation is generous, and we are transparent on how you can succeed here. When the business grows, we want you to be rewarded right alongside the company. Competitive salary, health, dental, and vision insurance.
Why build your career with DoctorLogic?
We believe you have a right to know what’s expected of you. There should be no gray lines. We believe in allowing our team members the flexibility to work from the place they are most comfortable and productive at. We provide you with the tools and equipment you need to work at what you do best every day. We believe that your family and personal life are crucial to our success. We care about co-workers and their families. We believe in creating products that delight our customers. Your opinion counts. We want YOU to succeed because we all benefit when that happens.
About Us
The DoctorLogic Patient Acquisition Platform has helped thousands of healthcare providers increase their new patient volume and grow their practice. Our all-in-one, best-in-class Platform for the healthcare industry is respected as the top-performing platform for practice growth while saving our doctors both time & money.
This position is REMOTE.
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