Location
UAE | United Kingdom
Job description
We are WSP - Join us and make your career future ready!
I help to articulate the capabilities of WSP Middle East – raising the profile of our experts, showcasing examples of innovation and creating content that engages both our external audiences and our people.
- Working within the regional Brand team, I serve as the day-to-day communications contact for one of WSP Middle East’s business units.
- I help technical experts create compelling external thought leadership articles, blogs, white papers, case studies, podcasts, website insights and social media content.
- I am naturally curious and stay informed of current events and sources to help build opinion and shape thought leadership.
- I am responsible for Business unit internal communications and take ownership of content ideation, creation, and distribution.
- I collaborate on WSP Middle East’s Brand strategy and ensure communications initiatives are integrated and aligned to OKRs.
- I play a key role in content development and proofing content produced by both the Brand team and members of the wider business.
- I maintain a library of relevant content for use in Bids, Proposals & Client Presentations.
Your new role, what's involved?
- At WSP, we believe that effective and engaging content will help us nurture customer relationships, build our reputation, and position our business and its people as leaders in their respective fields.
- The creation and dissemination of authentic, genuine content helps us to showcase expertise and drive client trust by highlighting important topics that impact our prospects and clients.
- Well-crafted, integrated communication draws traffic to our corporate website and social media accounts, boosts our digital performance, bolsters our industry presence, and provides us with a competitive edge.
- Our business and clients can articulate what the business unit can offer.
- I am known across the business unit as the go-to person for content creation and marketing activities.
- In collaboration with internal teams, I can showcase initiatives and campaigns that bring our people together.
We'd love to hear from you if you have:
- I am degree qualified in Communications / Journalism / Public Relations or related fields.
- I have work experience in a related role with minimum of 4 years’ experience.
- I am able to demonstrate a track record of producing content that increases engagement with a target audience.
- I’m familiar with emerging trends in the built environment space, and have experience tailoring content and adapting tone of voice for maximum impact.
- I have awareness and experience of creating content that can be adapted for different media platforms.
- I am a natural wordsmith and understand the makings of a good story.
Job tags
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