ApprovalMax Germany GmbH
Location
Edinburgh | United Kingdom
Job description
About ApprovalMax
ApprovalMax is B2B software used by businesses around the world to approve bills and expenses. It integrates with platforms such as Xero, QuickBooks Online, and Oracle NetSuite to create robust financial controls for businesses worldwide. We are globally recognised and have won’ Xero App Partner of the Year’ four times since 2020 in different countries, and were nominated for ‘Xero Global App of the Year’ in 2023.
We are looking for an experienced and creative Social Media Specialist to join our team. In this role, you will be responsible for bringing our Social Media strategy to life to increase our online presence and perception. This role reports to the Head of Ecosystem Marketing & Community, and promotes ApprovalMax as the tool of choice to finance professionals working in businesses, as well as accounting and bookkeeping firms.
Responsibilities
Create the social media strategy to drive brand momentum and engagement across accounting ecosystems and communities.
Create and share engaging daily content, including thought-leadership copy, images, and videos that promote the ApprovalMax brand.
Ensure the social media strategy aligns with company goals and values.
Measure the success of social media campaigns using KPIs.
Stay on top of current social media trends and evaluate how the company can best participate.
Monitor platform engagement and interact with users across social media posts each day.
Moderate user-generated content.
Collaborate with advocates and other business departments to ensure content is informative and appealing.
Create social media editorial calendars and content schedules.
Experience/Requirements
Proven experience and success in a marketing or social media related role using LinkedIn, FaceBook, X, YouTube, HubSpot, HootSuite, or similar social media management tools.
Must have Marketing and copywriting experience.
A tertiary qualification in Marketing, or a background in accounting would be an added bonus.
Demonstrate an understanding of sound social media strategies to increase followers and platform engagement.
Strong creative mindset.
Great attention to detail and strong planning and execution of agreed plans.
Strong organizational and multitasking skills.
Exceptional ROI-tracking skills, and ability to prove what is, or isn’t working
Knowledge of multiple online marketing channels.
This role is:
Full-time and permanent.
Job tags
Salary
