Location
Leicester | United Kingdom
Job description
About the role:
We are looking for a Creative Copy Manager to join our fantastic team within Brand Marketing. You will be responsible for overseeing the development and management of all creative copy for the brand, including those catchy hooks for campaigns to the latest trending editorial content. You will play a key role in crafting our brand tone of voice, ensuring high-quality copy, and managing a team of talented copywriters.
We offer hybrid working with part of the week working at our head office in Leicestershire and part of the week working remotely.
Responsibilities include:
Team Leadership:
- Managing a team of copywriters
- Assign writing projects, set priorities, and manage workloads.
- Provide guidance, mentorship, and feedback to team members to improve their writing skills and maintain consistency in messaging.
Content Strategy:
- Develop and communicate a clear content strategy aligned with Next’s brand and marketing objectives.
- Determine content topics, formats, and distribution channels to reach target audiences effectively.
Brand Consistency:
- Create, develop and be the guardian of our Tone of Voice, maintaining a consistent and cohesive tone across all materials.
Quality Control:
- Review and edit written content to ensure accuracy, clarity, and adherence to grammar and style standards.
- Set quality benchmarks for the team and provide feedback for improvement.
Content Ideation:
- Collaborate with the team to generate creative ideas and concepts for various content projects.
- Stay updated on industry trends and emerging topics to guide content development
Cross-Functional Collaboration:
- Work closely with marketing, design, trade, and other departments to align content with broader business goals and objectives.
Compliance and Governance:
- Ensure that content adheres to legal and compliance standards, particularly in regulated industries.
Budget Management:
- Develop and manage budgets for content creation and distribution, optimising resource allocation.
Freelancer Management where required:
- Manage relationships with external content creators, such as agencies or freelance writers, to ensure quality work and adherence to brand guidelines.
About you:
- Solid and proven experience of managing teams
- Degree in English/Journalism (or equivalent)
- A solid extensive portfolio of working with brands/high end publications
- 25% off a huge selection of Next, Lipsy & Victoria's Secret products
- Company performance based bonus
- Sharesave scheme
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a 24/7 digital GP and other free health and wellbeing services
- Free on-site parking
We aim to support all candidates during the application process and are happy to provide workplace adjustments when necessary. Should you need support with your application due to a disability or long-term condition, feel free to get in touch with us by email [email protected] (please include 'Workplace Adjustments' in the subject line), or call us on 0116 284 2486 and leave a voicemail.
Job tags
Salary
