Location
Crawley, West Sussex | United Kingdom
Job description
EVC is a rapidly growing EV Infrastructure business where our mission is to Make the EV Switch Simple . We are driven by our mission and operate by our core values focusing on: People, Enabling Change, Simplicity and Resilience.
Duties and responsibilities
We are on the hunt for a creative and passionate team player to join our hustling bustling marketing team. In this role you will be a key driver, working part of a small cross functional team focusing on client site utilization. Working closely with Tech, Operations & Marketing you will focus on ensuring that EV drivers are fully aware of our charging points deployed at new and existing sites across the UK.
Some of the tasks are outlined below which you can expect to do;
- Develop and execute strategic marketing plans to increase utilization rates at EV charging sites, leveraging data-driven insights and market trends.
- Collaborate with cross-functional teams including product management, sales, and operations to align marketing initiatives with business objectives e.g charging promotions, site launches, client partnership offerings and more!
- Implement targeted marketing campaigns to drive customer acquisition and retention, focusing on both B2B and B2C segments.
- Analyze performance metrics and KPIs to continuously optimize marketing strategies and tactics for maximum impact.
- Drive the development of creative content and assets across various channels including digital, social media, email, and events to drive awareness and engagement.
- Stay abreast of industry developments and competitor activities to identify opportunities for differentiation and innovation in utilization marketing efforts.
Skills/ Experience
- Excellent communication and collaboration skills to effectively work with cross-functional teams and external partners.
- Proficiency in digital marketing tools and platforms such as Google Analytics, social media advertising, and email marketing software.
- Experience in developing and executing marketing campaigns, with a proven track record of driving measurable results.
- Knowledge of the electric vehicle industry and understanding of market trends and customer behavior is a desired skill but not essential. A passion of the EV market is a must!
Diversity matters!
At EVC, we value diversity and encourage individuals to apply, even if your experience doesn't align perfectly with the requirements. You might be the perfect fit!
Job tags
Salary
