Digital Marketing Executive
Location
Wimbledon, Greater London | United Kingdom
Job description
Overview
A successful and growing travel agency based in Wimbledon are looking for a Digital Marketing Executive with strong PPC experience to join their team and manage their marketing campaigns.
Salary: £24,000 – £26,000
Primary Responsibilities
- Keyword research
- Manage paid search campaigns
- Support travel trade department in all areas online and traditional
- Liaise with travel agency sales and marketing teams.
- Campaign and account builds and restructures
- Building new campaigns in AdWords
- Create compelling ad copy
- Optimising campaigns to agreed budgets and targets
- Providing regular and ad-hoc reporting on all aspects of performance
- Making recommendations on improving client performance
- Ability to work within a team or on own initiative
- Ad copy and landing page testing
- Communication with clients via phone calls and meetings
- Ongoing testing and reporting
- Design and deliver eshots
- Manage social network accounts
- Create and post blogs
Skills and Experience
- At least 6 months online Marketing experience with direct experience within paid search.
- Business/Marketing courses preferred
- Experience in travel trade sector preferable.
- Be creative and have eye for detail.
- The role would suit a candidate with online marketing and paid search experience; additionally a proactive attitude and keen ability to adapt and learn fast are desired traits.
- A keen eye to detail and good with numbers is essential.
- Technology: Proficient in the use of MS Office, Email and Internet and paid search platforms.
- Demonstrable ability to understand and work with new technologies
- Interest in the application of new technology to solve problems and business issues
- Interest in IT/technology sector
- Blogging
- Solid knowledge of PPC, SEO, web analytics best practices, marketing including online marketing and social media
- Experienced in using content management systems, preferably WordPress
- Be motivated, enthusiastic, positive in attitude and be a team player
In order to be put forward for this or any of our roles, you will need to come in and register in our office in Kingston.
Job tags
Salary
£24k - £26k per annum