Trade Marketing Account Manager
Location
Bolton, Greater Manchester | United Kingdom
Job description
About The Role
Are you a savvy marketer with a knack for building relationships and connections?
Picture yourself crafting marketing campaigns and strategies for our marketing partners such as LG and Hisense. You’ll play a critical role in the development of an ‘always on’ customer lifecycle approach to the customer journey, and supporting the company’s overarching trade objectives.
We know we work better when we’re together, so all our AOers come into the office Monday - Friday. We collaborate more easily, have continual conversations, we’re more creative and give better support and all this makes us more motivated and even better at what we do.
Here's What You Can Expect To Be Doing
- You’ll work closely with our manufacturing partners to maintain and grow relationships
- Define shared marketing objectives with partners and oversee the delivery of bespoke programmes of activity
- Develop marketing strategies aligned to category growth plans, engaging with the wider business to communicate key initiatives
- Work collaboratively with the purchasing teams to achieve category and key brand growth targets and be on the constant look-out for new revenue generating opportunities with our partners
- Leverage commercial data, web analytics and customer insight to identify areas of opportunity and trends within customers’ onsite and purchasing behaviours
- Assist in managing the trade marketing budget for the category, measuring and reporting on the performance against marketing plans
A Few Things About You
- eCommerce and / or Digital Marketing experience
- Excellent stakeholder management skills
- Account management experience
- Proven track record of driving brand-awareness and revenue growth through smart marketing plans
- Strong commercial acumen, understanding of customer insights and sales data & evaluating ROI of promotions & campaigns
Job tags
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