Alliance Automotive Group
Location
Milton Keynes, Buckinghamshire | United Kingdom
Job description
This is a Permanent , Full Time vacancy that will close in 13 days at 23:59 GMT .
The Vacancy
The above role encompasses full end-to-end execution of the Alliance Automotive group’s CV marketing plan requiring effective timing and co-ordination.
The role is suitable for a marketing profession with experience in campaign co-ordination and creation looking to take their next step in a challenging multi-task environment.
Overview:
Promotions
- Manage and co-ordinate regular promotional activity utlising the full marketing mix covering
- Email marketing
- Traditional print media
- Internal communications
- Take a lead in develop marketing plans for forthcoming promotions, identifying where activity can be doubled down where possible
- Production of accurate marketing briefs to ensure that all campaign activity captures the requirements of the stakeholder briefing
- Identifying the appropriate channels both online & offline where applicable to maximise the ROI on campaign activity
- Ensure the promotional calendar is effectively communicated to each level of the supply chain
Product Launch Campaigns & Strategic Suppliers
- Maintain, manage & implement a national marketing plan across all business units with strategic suppliers, liaising with all stakeholders within the group
- Liaise with the internal product teams to ensure all activity is scheduled and briefed correctly
Reporting
- Assist the Marketing Manager in the production of a monthly report on activity and results from campaign activity
Future Development
- As the role develops you will be expected to identify trends or opportunities where the business can capitalise from a promotional perspective i.e seasonality / events
Asset Management:
- Maintain all marketing assets utilised both online and offline
EDUCATION AND EXPERIENCE REQUIREMENTS
- Bachelor’s degree in marketing or related field
- 2+ years of experience in marketing
- Strong proficiency in Microsoft Excel/Power Point/Word
The Company
Alliance Automotive Group (AAG) is a leading distributor of light and commercial vehicle parts to the automotive aftermarket, serving over 35,000 repairers across the UK & Ireland.
AAG is owned by Genuine Parts Company (GPC), the number one parts distribution business in North America, leading to an increased level of synergies helping achieve record growth.
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Job tags
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