CRM Lead

Location

Central London | United Kingdom

Job description

CRM and Email Lead

£35,000 - £45,000 per annum + Excellent Benefits

Location: Crawley

Hybrid Working

One of the UK’s leading corporate hosted events businesses, specialising in curated conference-led networking events is looking to hire a talented CRM and Email Lead to join their business.

Role Overview

If you are an ambitious marketer with a passion for optimising CRMs and creating impactful campaigns, our client invites you to join them in shaping transformative events that drive positive change.

As CRM Lead you’ll champion the benefits of HubSpot across the business, creating and implementing its optimisation strategy. You’ll be the go-to person for all things HubSpot!

This brand-new, growth role is based within their marketing team, you’ll take ownership of their email campaigns aimed at acquiring, nurturing, and retaining key sponsors. Managing the entire campaign process, from conception to implementation, tracking, measurement, and supporting our overall targets and wider marketing strategy.

What to expect in your day to day

• Management and administration of the CRM (HubSpot) – Adding and training new users and teams across the business.
• Research and implementation of new tools for continuous improvement of their CRM – Be creative!  See an opportunity? Seize it!
• Lead on automation and workflow processes – Working closely with each team to understand their processes and make their day by reducing admin so they can focus on delivering world class events.
• Uploading data across all their events which initiates the workflow processes – Helping in the efforts of launching the campaign to the wider business.
• Lead B2B integrated email marketing campaigns – Supporting our sales team in providing engaging campaigns across multiple event portfolios.
• Line Management responsibility of our Data Analyst – Who is responsible for data management and cleansing across the CRM.

Profile of Candidate Required:

• Proven experience 3 years + in CRM
• Experienced user of Hubspot
• Experience creating and implementing optimisation strategy
• Email campaign management experience
• Excellent communication skills

What else is in it for you?

• Reduced working hours every Friday – 4.30 pm finish and one Friday a month off!
• 25 days annual leave + bank holidays
• Vitality healthcare scheme
• Death in service
• Free onsite parking

Lipton Media is a specialist media recruitment agency based in London. We specialise in all forms of b2b media sales including conferences, exhibitions, awards, summits, publishing, digital, outdoor, TV, radio and business intelligence.

Our clients range from small start-up companies to FTSE 100 and 250 businesses. We work with people at every stage of their career from undergraduates looking for their first entry point into sales to senior managers and directors looking for their next challenge.

Job tags

Salary

£35k - £45k per annum