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Category Manager - B2B


Apetito


Location

Trowbridge, Wiltshire | United Kingdom


Job description

Overview

The role and team

 

For 25 consecutive years, apetito has thrived by blending exceptional products, systems, and service to deliver unparalleled growth. At the heart of it all is our commitment to crafting great food to be proud of – one of our core values.

 

As our Business to Business (B2B) Category Manager, you'll be at the forefront of our mission, collaborating closely with divisional leaders across four business unit teams (Healthcare, Care Homes, Education, and Local Authority). Your mission is to curate and brilliantly execute a singular range of products that meet the diverse needs of all four areas.

 

Reporting to the Head of Marketing, this role is your chance to shape our £100million+ B2B business and drive it towards our £150million sales ambition and beyond! You will lead the charge on product innovation, guiding our roadmap with a keen eye for market trends and industry insights.

 

Your goal will be to lead a unified category strategy to support business growth over the next five years whilst spearheading and streamlining our common service model for maximum impact and efficiency; and playing a key role in ensuring our product developments support the business’ goal to achieve Net Zero by 2040.

 

We are seeking a dynamic candidate with a knack for category management, a commercial mindset, an appreciation of new product development, and stellar stakeholder management skills. Join us and be part of a team that's not just chasing numbers – but making a real difference for our customers and our business.

 

Who We Are

 

apetito is the UK’s leading food supplier to the health and social care sectors serving more than 1,300 care homes, healthcare and education settings. Our meals are expertly crafted by our dietitians and chefs, and then frozen to lock in the goodness. Wiltshire Farm Foods our sister company is the UK’s largest ready meal supplier that has been cooking and delivering over 330 different delicious frozen ready meals.

 

Our Values

 

As a family-owned business, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of.

 

We develop a range of products designed to enhance health and well-being for all our customers.

 

We are driven by a passion for service and dedicated to feeding some of the UK’s most vulnerable people.

 

We proudly support British food and farming, focusing on using the best ethical and sustainable produce in alignment with our goal to reach Net Zero by 2040. Learn more about apetito’s commitment to a more sustainable future here: www.apetito.co.uk/about-us/ethics-sustainability

 

At apetito | Wiltshire Farm Foods, we embrace inclusion, empowering individuals from diverse backgrounds. Our commitment to making a real difference extends to customers, communities, and staff and we're on a mission to build an inclusive workplace where everyone reaches their full potential.

 

Benefits at apetito | Wiltshire Farm Foods

Responsibilities

  1. Crafting Great Food To Be Proud Of:
  1. Cross-Functional Leadership:
  1. Unified Common Service Model:
  1. Collaborative Commercial Management:
  1. Strategic Creation of Competitive Advantage:
  1. Insight-Driven Approach:
  1. Marketing Collaboration:

Qualifications

Qualifications and Experience:

 

Essential:

Desirable:

Personal Qualities:


Job tags

Permanent employmentFull timeChristmas workLocal areaHoliday workNight shift


Salary

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