Location
Poole, Dorset | United Kingdom
Job description
Posted: 22nd February 2024
Salary: £28000 - £32000 per annum
Location: Poole
Reference: PPC-EXEC1
PPC Executive
Location: Poole
Salary: up to £32,000 per annum
Hours: 9am – 5pm, Monday – Friday
Hybrid option available after probation (3 days office / 2 WFH)
Parking: onsite free parking
We’re looking for an experienced PPC Executive to join our client based in Poole!
Duties:
- Daily management and optimisation of PPC accounts and paid advertising, including shopping campaigns.
- Creating, implementing, and testing campaigns across various platforms including Google and Microsoft/Bing.
- Management of Google merchant centre and shopping feeds.
- Running and Analysis of reports to identify opportunities for investment/divestment such as Search Query Reports, Device Analysis, Impression Shares and more.
- Analysing KPI results of campaigns to identify opportunities, feeding back performance and proposed actions to the PPC Manager and others within Marketing.
- Ensuring campaigns stay within budget or are exceeding performance targets to justify overspend.
- Running improvement tests across our advertising to find optimal ways of investing more for improved performance.
- Applying and ensuring best practises where appropriate on all paid advertising channels.
Skills:
- Previous experience with Google Ads / Microsoft Ads, including Search, Performance Max and shopping campaigns
- Highly motivated and willing to make decisions
- Proactive, strategic, and able to work independently
- Ability to gather, manipulate and analyse data
- Knowledge of Bidding Types, Campaign Types, Audiences and Scheduling
- Experience writing Ad Copy and A/B testing improvements is desirable
To apply, or for more information please contact Shannon at Mploy Staffing Solutions on 07761344319 / [email protected]
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