Head of Content

Location

Newton Abbot, Devon | United Kingdom

Job description

Role Overview:

Please note – this is a fully remote job

SoccerBible is a media company dedicated to shaping football's relationship with creative and contemporary culture. With a monthly reach of 6.5M+ across platforms, SoccerBible has become one of the most influential publishing brands in football's new media landscape.

SoccerBible's brand purpose is now transforming. Throughout our journey, we have defined ourselves as the media brand of "New Soccer Culture". Contemporary football culture is a culture we have led and shaped over the last decade. Now we want to write a new chapter in football's story as a cross–cultural phenomenon. The mission for our next era is to build the leading platform for football's vibrant creative community around the world, while giving rise to a new sub–culture – a sub–culture we are coining: "Creative Soccer Culture" .

We are looking for a Head of Content who will spearhead new strategic, creative, and insight–driven approaches to our content operations, aligned to our new 'Creative Soccer Culture' positioning. The successful candidate will be responsible for the strategic direction and execution of our storytelling across all content channels.

The Head of Content will be a key member of SoccerBible's leadership team and will work particularly closely with our in–house creative agency BIBLEHAUS to deliver branded editorial content for our partners.

Candidates must be able to demonstrate a clear ability to develop strategies and campaigns which drive business goals such as audience growth, engagement, acquisition, and reach. An in–depth knowledge of football's creative culture is a must, as well as the ability to spot new and emerging trends across different creative fields.

Your core responsibilities as the Head of Content:

• Translate SoccerBible's refreshed brand vision, values, and mission into actionable, quantitative plans.

• Craft a content vision and strategy aligned to our new "Creative Soccer Culture" positioning.
• Identify opportunities and spearhead finding solutions to develop the department, improve campaigns, and grow SoccerBible.
• Lead the implementation of best practices and the evolution of content tools and frameworks to drive continuous improvement.
• Management of our new website platform (launching Spring/Summer 2024) that will enable greater content management and user experience.
• Expand our reach to our target audiences, generating increased inbound traffic through existing, earnt and owned channels.
• Direct editorial and social content roll–outs and assist with media plans.
• Set up and leverage an external community of subject matter experts to work closely with the content production teams and to help sustain or elevate SoccerBible as a thought leader.
• Develop a social channel content strategy, including using new channels such as TikTok to provide new avenues for growth.
• Make the content department a cohesive, inspiring place to work with a positive culture.
• Nurture individual growth within the content department, taking on full line management of our Content Editors.
• Champion content quality, consistency, accuracy, adherence to style and brand standards, and user experience implications.
• Be connected with key industry leaders, creatives and brands to secure opportunities and exclusives that aid in creating innovative content and brand awareness.
• Work closely with the BIBLEHAUS team to realise brand centred commercial projects.
• Maintain encyclopaedic knowledge of contemporary and creative football culture.

Your skills as the Head of Content:

• Minimum of 5 years of website, publishing, editorial content creation and distribution.

• Passion, energy, and enthusiasm for editorial content and the various categories that SoccerBible covers.
• Excellent communication, collaboration, and planning skills with meticulous attention to detail, for working in a fast–paced environment with high level of teamwork.
• Proven experience in developing and executing successful editorial marketing strategies that are native to individual channels and demonstrate tangible ROI.
• Deep ability to collect, analyse and use website data to affect change.
• Ability to successfully organize, prioritize and manage multiple projects under strict deadlines.
• Flexibility to work nights and weekends.
• You should be at the cutting edge of football's cultural zeitgeist, understanding football's relationship with creativity and contemporary culture.

What you get:

• 28 days of annual leave (inclusive of bank holidays) rising to 33 days with length of service.

• Workplace pension through Royal London – 3% Employer contribution to 5% Employee Contribution
• Seasonal shutdown over the Christmas period with a gifted day of leave.
• National Gym discounts are available through Hussle and Nuffield Health.
• Employee Assistance Programme (EAP) through AXA Health for staff & family members.
• Annual Pay Reviews and Appraisals.
• Free Annual Flu Jabs.
• 3 days paid sickness.
• Enhanced Sick Pay Scheme for staff with over 5 years length of service.

Job tags

Salary