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Location

Normanton, West Yorkshire | United Kingdom

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Job description

Your new role
The Category Product Marketing Executive will help to plan, co-ordinate and execute marketing activity in conjunction with the sales and buying teams. With the main aim of the role being to drive sales via product marketing. The successful candidate will gain valuable experience working in B2B and B2C marketing, working across all of the company's brands.

The overall goal is to plan and execute activities on behalf of the company\'s supplier partners, across the group. The successful candidate will work closely with the Product Marketing Manager UK & IRE to liaise with suppliers and execute agreed marketing plans. They will be competent briefing in materials to various inhouse studio teams, be heavily involved in launching and executing plans with the sales teams, and proactively pick up all administration tasks associated with the role.

Key duties:

• Ownership and activation of category and supplier marketing plans
• Ownership of category specific Marketing Development Fund
• Briefing artwork for campaigns to relevant internal creative departments
• Ownership of quarterly end user marketing content, including liaising with suppliers, and checking artwork to ensure all tools are correct and uploaded for the start of the quarter
• Create pitch packs and showcase activity to suppliers In order to obtain their buy in to the suggested marketing activity
• Create a sales toolkit presentation to launch quarterly marketing plan to the sales teams, dealer groups and resellers
• Working with suppliers to create end to end marketing campaigns where required, in collaboration with Marketing Managers
• Analyse and produce reports on all marketing activities, in order to review the success of campaigns, both internally and for supplier use
• Utilise the reporting to make recommendations for future campaigns
• Internal communications to all sales teams on marketing activities and communications
• Covering for other marketing areas as and when required

What you'll need to succeed

• Good organisational and planning skills and excellent attention to detail
• Self-motivated and a team player
• Ability to be flexible as the role dictates
• Knowledge of all aspects of the Marketing mix
• Experience of using Microsoft Office tools
• Outstanding execution, organisation and problem-solving skills
• Readiness to operate in a highly collaborative, fast paced environment
• Excellent communication skills - written and verbal
• Ability to manage own workload competently
• BA or BSc' in a Marketing discipline or equivalent marketing qualification
• A track record in a marketing environment and good knowledge of Marketing techniques
• Copywriting skills to write editorial copy and press releases
• A creative flair
• Pro-active and tenacious
• Numerate and analytical
• Aware of current product marketing trends

What you'll get in return

• 23 Holidays + Bank Holidays + Your birthday off!
• Hybrid working- 1 day working from home.
• Free Parking

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

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Job tags

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Salary

£24k per annum