Location
Portsmouth, Hampshire | United Kingdom
Job description
Coopers Fire specialises in the design, manufacture, installation, and servicing of cutting-edge and customised Smoke and Fire Curtains for various buildings. Our primary mission is to save lives by providing high-quality and innovative products while promoting effective fire protection solutions.
Every single day, we dedicate ourselves to creating an environment where our colleagues can thrive, work diligently, excel, and have fun in the process. Our core values, which we deeply believe in, are Integrity, Pride and Passion, Teamship, and Pioneering. We genuinely derive joy from witnessing individuals perform at their best and relish their workday experiences. We prioritise the development and support of our colleagues, foster an environment that encourages and values diverse opinions, challenge conventional norms, and consistently collaborate to lead the market through innovative approaches, all in the pursuit of safeguarding lives.
We are looking for a Marketing Manager to join our team, this role has responsibility for the Marketing team, building and delivering on strategies and objectives to develop and grow Coopers Fire.
DUTIES AND RESPONSIBILITIES
- Production and delivery of the Strategic Marketing Plan for the UK and Export
- Management of the Marketing Budget
- Identify market opportunities for Coopers Fire and its products
- Initiate the New Product Introduction process by undertaking business case assessment
- Maintenance and promotion of the Coopers Fire brand
- Digital marketing including Social Media and Automated Email Marketing
- Management of external agencies
- Website content management (Wordpress)
- Creation of content for print and online (images and text)
- Use of CRM and Lead Generation Software
- Analytics reporting to measure campaign success, web traffic and trends
- Developing effective follow up activities following CPD events to promote our brands and products
- Produce promotional materials
- Create and manage marketing campaigns
- Mentor, develop and nurture team members, ensuring regular contact and one-to-one time is maintained
SKILLS AND EXPERIENCE
Essential
- Marketing Degree
- CIM Membership
- Proven experience in marketing, in product and brand development
- Adobe Creative Suite (Photoshop, InDesign, Illustrator)
Desirable
- Experience in the fire prevention industry
- Understanding of HTML
- Google Analytics
ATTRIBUTES
- Good communicator
- Customer focus approach
- High energy
- Attention to detail
- Able to work under pressure
- Good people motivator
- Innovative thinker
- Passion and pride in the work carried out and areas of responsibility
This role is office based in Waterlooville with a requirement to travel internationally where required. This role has 1 direct report
BENEFITS
- Competitive salary – available upon request
- Free hot drinks
- Ample free onsite parking
- Early finish and dress-down Fridays
- Above statutory Holiday allowance plus able to buy additional holiday
- Company social events
- Employee Assistance Programme
- Eyecare vouchers
- Cycle to work scheme
- Friendly and supportive environment
- Holistic approach to work
- Working for a company who cares about you as an individual and not just a cog in the machine
- Access to a Discounted Shopping Platform
Job tags
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