Head of Performance Marketing

Location

Carlisle, Cumbria | United Kingdom

Job description

Job Summary:

 We are looking for an experienced and curious Head of Performance Marketing to join our direct-mail clothing business based in Brampton, Cumbria.

About us

“WCF Home Shopping” is multi-brand / multi-channel mail order, established for over 30 years, selling quality mature ladies and men’s clothing over 4 brands. 30% of our revenues come online, with the remainder via telephone and post. As our Head of Performance Marketing you will join our data-driven team and be responsible for optimising our marketing response rates and order value from our catalogue mailings, devising off-the-page advertising to maximise customer acquisition, and ensuring all offline marketing activities are tracked and achieving our commercial objectives.

• Do you have proven experience of new customer acquisition?
• Do you have demonstrative experience of marketing to B2C?
• Do you have experience of contract negotiation and tender processes?
• Do you enjoy analysing marketing performance to make commercial decisions?

If yes, this role could be for you!

Benefits for our people

• All employees of WCF become an 'Employee-Owner' from day-1 and can benefit from our collective success. As an owner you have the option to partake in our varying share schemes, receive free shares and dividend payments.
• We offer a competitive salary (£50-55k) and a suite of benefits as well as a flexible and fun working environment. 25 holidays per year plus bank holidays.
• Hybrid working is available for this position.
• Full training and induction program will be made available to help you settle in and start your WCF journey.
• As part of the WCF family, all Employee-Owners have access to our life insurance scheme, third party discounts ("WCF Rewards") and WCF ‘Family’ Benefits (i.e. employee discounts across WCF businesses including but not limited to, discounted pet food/supplies and camping/glamping holidays).

If you are a strategic thinker with a passion for developing and improving marketing performance, we would love to hear from you.

#MakeADifference #BeAnEmployeeOwner #OwnYourLegacy #MarketingCareers

Job tags

Salary

£50k - £55k per annum