Randstad Employment Bureau
Location
Wilmslow, Cheshire | United Kingdom
Job description
Social Media Manager
Randstad is a leading global talent business and we are currently hiring for a newly created role as a social media manager. We are looking for someone who has a passion for social media management and is aligned with our values of Equity, Diversity and Inclusion
Reporting into the Head of Channel Marketing, you will lead in developing and delivering social media strategies to meet B2B and B2C goals, with regards to the wider UK and global marketing strategy, and hold responsibility for managing social channels ensuring they all carry a varied and informed programme of content.
With the confidence and knowledge to challenge the norm with innovative ideas and strategies, they are an inspiring colleague who supports, offers key insights, and helps develop content ideas and campaigns across the wider Marketing Team.
They are responsible for supporting and helping to develop the Content Executive, acting as a senior and experienced colleague.
Key Responsibilities
- Develop innovative social media strategies to increase brand awareness and customer/client engagement.
- Analyze the long-term needs of the company's social media strategy and provide quarterly reports to the management and executive teams, suggesting necessary changes.
- Stay up-to-date with the latest social media trends and digital technologies.
- Provide monthly reports on emerging social media trends to the management and executive teams.
- Set measurable goals for campaigns and demonstrate the Return on Investment (ROI).
- Monitor and respond to feedback and comments on social media.
- Research and write the LinkedIn newsletter and client-facing assets.
- Create or support the creation of engaging case studies, testimonials, presentations, and sales support materials.
- Collaborate with freelancers for video and digital content.
- Work with managers to tailor content for specific brand guidelines and different target/sector audiences.
- Maintain awareness of the audience across various marketing/advertising channels.
- Analyze competitors and pitch/develop new content ideas to the wider Marketing and Communications Teams.
- Keep up to date with digital trends and platforms, ensuring a proactive approach to staying ahead in the field.
Skills and Attributes:
- 2+ years of experience as a social media content writer/manager in a fast-paced environment.
- Superior written and verbal communication skills with proven attention to detail and accuracy.
- Creative thinker with a passion for researching and deep-diving into the subject.
- High-level knowledge of social media marketing and brand development.
- Excellent time and project management skills.
- Proven ability to manage multiple deadlines and priorities.
- Hands-on self-motivator with a drive to take on greater responsibility and develop your role and career.
- Confident presenter with the ability to pitch ideas to senior stakeholders.
- Strong management and reporting skills.
- Expertise across social media platforms, including LinkedIn, Facebook, X (formerly Twitter), TikTok, Instagram.
- Experience in using HubSpot, Paiger, HootSuite, and other online content tools and technologies.
- Experience working with Content Management Systems preferred.
If you feel that you have the experience and passion that we are looking for, reach out to [email protected] or apply for the role today and one of our in-house recruitment specialists will get back to you.
Randstad values diversity and promotes equality. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. We encourage and welcome applications from all sections of society and are more than happy to discuss reasonable adjustments and/or additional arrangements as required to support your application.
#J-18808-Ljbffr
Job tags
Salary
